Apple offers Final Cut Pro, a video editing platform featuring optimized for a high performance machines and supporting a wide range of quality effects.
$299.99
per license
VideoScribe
Score 8.7 out of 10
N/A
British company Sparkol offers VideoScribe, a video editing application supporting whiteboard style animations and presentations.
The best scenarios for using Final Cut Pro are any and every scenario where you want to have the greatest control over your editorial needs without the complexity or useless slop that other platforms throw in to seemingly look stronger. Final Cut Pro keeps the editorial experience clean, uncluttered and exactly what it should be - intuitive. That's one word we often come back to because it's one of those things where you really shouldn't have to 'think' about where you can find the right tool to use for your edits... it should be 'right there' where you would think it should be - and in Final Cut Pro, that's almost always where we find it.
If you need to spice up your presentations but don't have the money/budget/team for full video production or animation, this software is for you. In skilled hands it can also look as good if not better than productions that would cost 5-6x more, including turnaround time. I think the basics of video still apply here, you want to have a story, a narrative, some storyboarding and an idea of where you want to go, but the tools this software provides will help you achieve that (and edit it later) quickly and efficiently
It's fast and customizable! You can import your own vector graphics and PNGs to utilize or take advantage of their huge library of resources, from graphics to icons and sound
You don't have to have a background in animation or graphics (though it doesn't hurt) to utilize the program, really expanding who in your company can take advantage of it
The support and resource documentation is amazing. From multiple series of videos to text-based help and I believe if i remember correctly even emails when I first signed up, it's hard to feel frustrated or lost with how to start with all the support available
Some of the vector rendering for imported pieces could still use work, I've discovered a workaround for adding a stroke to images to help smooth the edge but this can be tiring
The PNG rendering often seems to be under a super heavy compression and can pixellate even higher-res images that are brought in. I utilize almost exclusively custom created graphics to use in this program so seeing that fixed would be great
It would be nice if there was a super-basic audio editor in the program, even something that didn't do much but let you edit the start and end of clips
Fast shortcuts and editing tools make this an efficient piece of software for any skilled video editor. From newbies to experienced editors, FCPX can be used by almost anyone. It is easy to learn but takes time to master. Add Motion for even more effects and punchouts on your videos.
Most of the support I need, I find online. While Apple has a Q/A section on their site, it's not always beneficial in answering the questions that I have. With that said, they regularly update the software, and when updates lead to crashes, they usually have another update not far behind.
Implementing Final Cut Pro into the organization was a smooth transition from what we didn't had. We felt we went from zero to hero with this software, due to all the great features that we learned. We took some time in training staff on how to use the software but at the end, this was very useful and important.
Premiere and Final Cut are very similar is usage. Final Cut has less crashing and lag, but does not work well with Adobe products. You'd basically have to use all different softwares to use it best. Davinci is a different beast with a color grading portion that is unmatched by any other product. Although DaVinci is non-linear editing, so you essentially have to unlearn everything you know from Final Cut and Premiere.
Every video or graphics program has its own purposes, VideoScribe is very specifically for taking images, moving them around with nice visual transitions and having something come together quickly. I've also used it to animate infographics in far less than half the time it would have taken me in Premiere. It definitely has serious limits in the type of animation you can do, which is important to be aware of, but if that works within the framework and scope of your budget, then it's incredible.
Remember - the only limits to how sophisticated you can make this look are how creative you are, to begin with. I did things with this program I don't think I'd seen in any of their samples, simply because I have a background in it all and had a new set of tools to play with.
Won over $300k+ in new biz by changing from an old PowerPoint deck to a short (4-5 min) video and reframing how we shared the information
Modified the same deck to be shown at annual conventions as a less "pitch" and more "informational" way of educating the audience, and never saw as many people visiting our booth for information. Likely could attribute additional new biz leads to this effort as well
Got to save a LOT of money in the time and production of the deck which was then able to be utilized instead on other things to make future decks better, like a new microphone and better monitors. Seriously I can't believe how inexpensive this program is
