KeywordSpy vs. LinkNotions

KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.

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I think LinkNotion is well suited to make visually appealing diagrams. Super useful for presentations. I would say to do more traditional spreadsheeting exercise, I would default to Excel

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• track and give details on specified Keyword
• Determine competitors within a specified Keyword
• Advise other keyword competitors may be targeting
• provided competitive information regarding the targeted keyword e.g copies of an ad campaign
• Allow very deep and granular keyword research and competitive research re the domains and targeted keyword

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• Easy to set up
• Easy to embed into other systems
• Great technical support

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• Broaden its user access
• Sometimes the results volume can be over whelming, maybe a summary tool could be provided?

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• Integration with other software, for example output to pdf
• Desktop client

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LinkNotions overall usability is not bad. I wouldn't say the software is exceptionally intuitive but it's easy to set up and get going

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I connected with customer support a couple of times throughout using LinkNotions. I found that it was easy to reach technical support. I find that the product works well and there's enough support articles online

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Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

I would say Microsoft Excel, Air Table and SmartRow are all valid competitors. Excel is great for preforming calculations and building large spreadsheets, automating monthly tasks. But Excel doesn't provide the visual appeal that LinkNotes does

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• Can get pricey because of its pricing model
• Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
• powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
• Allows you to track keyword and domains and therefore a time saver

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• I think it's made a positive impact on our Monthly Service Reviews

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info