KeywordSpy vs. Spotfire Streaming

KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.

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Taking data from various sources including files, databases, web services, applying some complex rules, transforming, aggregating and producing a result. This is what Spotfire Streaming does best.
- If one needs connectivity to special services as secured databases or web services, building interactive web apps, those are probably tasks that shall be addressed with different tools.

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• track and give details on specified Keyword
• Determine competitors within a specified Keyword
• Advise other keyword competitors may be targeting
• provided competitive information regarding the targeted keyword e.g copies of an ad campaign
• Allow very deep and granular keyword research and competitive research re the domains and targeted keyword

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• Processing events in real-time with real low latency and high throughput.
• 100% visual program language, which can be extended by common languages like Java, Python and .NET.
• Reduced time to prototype, create an application and deployment, which reduces the software lifecycle.
• Real robust engine and server. Barely heard of customers having issues in production.

• Broaden its user access
• Sometimes the results volume can be over whelming, maybe a summary tool could be provided?

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• Being a niche tool, there's not much community support
• It is on prem, making it slow to boot. not cloud native (It could be that it is our org's issue)
• The dev environment is very tough to understand for large projects due to the wire style UI/UX

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The usability is good in terms that it gets well integrated with the Spotfire suite but the only few issues I have is the tough UI/UX (learning curve, if the project is huge) and unable to find many users and devs to help with the queries. At the end it is solely based on the documentation provided which is never enough

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Spotfire Streaming support is prompt and to the point. They help with best practices and learning from existing projects.

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Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.

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Independently Invited by TrustRadius

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We are using Dataflow (by Google).The development time in Spotfire Streaming is definitely shorter because its GUI based. Dataflow handles late arrivals after the window closes, not sure Spotfire Streaming can do that. Dataflow can run GCP as a managed service which is why we chose that tool for our new product.

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• Can get pricey because of its pricing model
• Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
• powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
• Allows you to track keyword and domains and therefore a time saver

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Independently Invited by TrustRadius

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• While we haven't specifically integrated Spotfire Streaming into our product development, it has allowed us to see the benefits of real-time streaming data.
• We have much more visibility into how our longer term roadmap will look and what we should focus on.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info