Q Research Software vs. SAS Enterprise Miner

We use Q for quantitative data. If you know what you are doing it can still take a bit of time to manipulate your data into the most suitable format for the software to help you. But it is time well spent because once it's set up, Q makes the analysis a breeze. We use it for producing data tables, word clouds, significance testing, audience segmentation and coding of open-responses.

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SAS Enterprise Miner is world-class software for individuals interested in developing reproducible models in a reasonable amount of time. Perhaps the most useful part of SAS Enterprise Miner is the ability to compare models with other models without writing code. The ensemble modeling capabilities is the easiest way to do ensemble modeling I have come across. SAS Enterprise Miner is well-suited for beginning to advanced analysts who know something about advanced analytics. The software is not well-suited for analysts or companies that have little interest in advanced modeling.

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• Produces really easy to view tables
• Automatically applies significance testing to data, helping the user spot trends
• Create and insert your own variables and filters to help manipulate the data

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• Enterprise Miner is really visual and lets you do a whole lot without actually going into the detailed options. For decent results, you should really explore the different advanced options though.
• The recent versions of Miner allow users to use R code in Miner. You can then compare several models and approach to get the best performing model.
• The resulting data is really well displayed and easy to understand (ex: the lift graph, score ranking, etc.)
• Miner has the ability to integrate custom SAS code which allows the user to add functionalities that are specific to the project.

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• The pricing model is a little restrictive for smaller teams that only really need one license but have to buy a 2nd to help out modest users/users learning the ropes.
• Learning the basics can take quite a bit of time but they offer plenty of free resources that help you through it step-by-step
• Too be honest, I don't have too many complaints

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• SAS is not as user friendly as other stats software.

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SAS' customer support used to be non-existent many years ago. Today, contacting SAS customer support is great. They are responsible, knowledgable, and seem to have an interest in getting the results right the first time. With that said, Enterprise Miner's online support is weak, probably because the user base is much smaller than other tools.

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We still use Excel in order to use Q, but all the analysis happens in Q. No need to learn formulas or reformat spreadsheets. Q does all the heavy lifting.

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SAS EM has a very great set of machine learning and predictive analytics toolsets, which helped our organization achieve its goals. We used other tools, but for us, SAS EM was the most intuitive and easy to learn the tool and it provides greater data exploration and data preparation capabilities compared to the other tools we used.

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• Time saving - not exaggerating when I say we can do at least 10x the amount of analysis than we could without it
• More thorough insights obtained from our data sets
• Makes data engaging to other stakeholders

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• In our organization, users were using SAS already so the learning curve was really low. Within a few weeks after the implementation, the users were already delivering models developed with SAS Enterprise Miner. It is difficult to talk about ROI as models were already being developed before. It was mostly a change of technology and it was a smooth transition.
• Going with Enterprise Miner came with migration from desktop use of SAS to a server use of SAS. This created a new role of SAS administrator. This was obviously a cost but as the use of SAS increased greatly, it was expected.
• From a methodology standpoint, Enterprise Miner helped greatly in the documentation of the model development which was a requirement in a few groups such as the risk groups. Having a visual "GUI-like" approach to development, the flowchart or diagram of the project in Miner was able to give users a good understanding of the approach the analyst took to develop the model.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info