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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Shorthand

    Score8 out of 10
    N/AShorthand enables the user to create interactive multimedia stories for any online audience — all with no code. The vendor boasts that Shorthand is used by hundreds of publishers, brands, non-profits, and more — including the BBC, Honda, Business Insider, and Doctors Without Borders.N/A

    Synup

    Score9.5 out of 10
    N/ASynup is a location intelligence tool that helps businesses with their local marketing, discovery, and engagement. Businesses and agencies alike can use Synup to get listed online, monitor online reputation, generate business reviews and track search engine analytics.

    $99

    per month

    Pricing
    ShorthandSynup
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ShorthandSynup
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Synup offers scalable pricing plans for agencies looking to grow their clientbase and expand their service offerings. A discount is available for annual billing.
    More Pricing Information
    Community Pulse
    ShorthandSynup
    Considered Both Products
    Shorthand
    No answer on this topic
    Synup
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    6 Answers
    Features
    ShorthandSynup
    Content Creation
    Comparison of Content Creation features of Shorthand and Synup
    Feature
    Shorthand
    9.0
    1 Ratings
    14% above category average
    Synup
    -
    Ratings
    Content collaboration9.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Shorthand and Synup
    Feature
    Shorthand
    6.8
    1 Ratings
    14% below category average
    Synup
    -
    Ratings
    Content hub9.01 Ratings00 Ratings
    Embedded CTAs7.01 Ratings00 Ratings
    Content distribution6.01 Ratings00 Ratings
    Content promotion5.01 Ratings00 Ratings
    Best Alternatives
    ShorthandSynup
    Small Businesses
    Contently
    Score9.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ShorthandSynup
    Likelihood to Recommend
    8.0
    (1 ratings)
    10.0
    (6 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    6.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ShorthandSynup
    Likelihood to Recommend
    Shorthand
    Shorthand is ideally suited to visual stories where you have a good number of images and/or embeds or video to include. It is well-suited to long-form stories, where you wish to keep the readers' attention longer than usual. It can help to differentiate particularly important or intriguing stories from others on your website - and for this reason, it could be used as a premium content tool, perhaps for subscribers. It can also be used to showcase stories about awards you've organised, giving them special treatment. It is less suited to breaking news, or very time-sensitive news stories, as it can take some time to prepare, post or update shorthand stories. And it doesn't work well for stories with strong accompanying imagery
    Incentivized
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    Synup
    Synup is ideal for businesses with several locations, ensuring consistent and accurate information across all directories. This is crucial for franchises, restaurant chains, or retail stores. Small businesses and startups, often with limited resources, benefit from Synup's user-friendly interface and time-saving features. It simplifies the process of managing online listings without requiring extensive technical expertise. Businesses placing a high value on online reputation management find Synup valuable. The platform's review monitoring and centralized dashboard help businesses respond promptly to customer feedback, enhancing their overall online image.
    Incentivized
    Read full review
    Pros
    Shorthand
    • Enabling visual storytelling with multiple pictures
    • Embedding rich media within a story, including video
    • Engaging readers for longer than average dwell times
    • Making it easy to create striking article design without coding experience
    Incentivized
    Read full review
    Synup
    • Synup is extremely good at keeping track of customer reviews from various platforms in one centralised dashboard.
    • One of Synup's strengths is its ability to sync business information simultaneously across multiple platforms.
    Incentivized
    Read full review
    Cons
    Shorthand
    • Additional flexibility in how text is overlaid on pictures would be welcome so that there are more choices on what images to use with particular layouts
    • Enabling users to control the path of text - for example, enabling runaround - could enable some excellent designs
    • Adding additional section templates could speed up design
    • More flexibility in caption placement would be helpful
    Incentivized
    Read full review
    Synup
    • Improving the mobile app experience could be beneficial.
    • Product is little too expensive.
    Incentivized
    Read full review
    Reliability and Availability
    Shorthand
    I have never known it to be down during my use of it. All you require is an internet connection to log in and you can use it on multiple devices. Adding ease of accessibility, there are simple ways to log in. I've also never known a Shorthand story to go down once live on our site.
    Incentivized
    Read full review
    Synup
    No answers on this topic
    Performance
    Shorthand
    Due to the integration with our content management software, there is a short delay on our site while it loads, which may cause some readers to drift away. However, I've seen other sites where it instantly loads articles, so I believe this to be down to the content management software behind our site more than Shorthand itself. Once that brief initial period is over, it doesn't require additional loading time.
    Incentivized
    Read full review
    Synup
    No answers on this topic
    Alternatives Considered
    Shorthand
    No answers on this topic
    Synup
    Synup was recommended by a colleague and had great results for their company. We did a trial period and noticed a big turnaround in customer engagement and a boost in the positivity of our business.
    Incentivized
    Read full review
    Scalability
    Shorthand
    As a web-based service, it is easy for users to log into from anywhere. Content can easily be shared, as you can set up teams that enable access to each other's work as required. And content can be reviewed by others before publication using the sharing function. You can also view how an article will look on different devices.
    Incentivized
    Read full review
    Synup
    No answers on this topic
    Return on Investment
    Shorthand
    • Helped us create one of our top 10 most-read and most-shared stories in the last year
    • Enabled us to elevate key pieces of content, boosting dwell time on our site
    • But can also be time-consuming to adopt for some stories, meaning you need to choose well what stories really deserve the investment in time
    • Boosted collaboration between teams via its ability to share, including offering the chance for others to preview content prior to publication
    Incentivized
    Read full review
    Synup
    • My Business after using Synup experience an increase in local visibility.
    • We improved our rating from 3.5
    • to 4.1 and our posts get 65% more engagement.
    • Real-time analytics provided by Synup empower my business with valuable insights
    Incentivized
    Read full review
    ScreenShots

    Shorthand Screenshots

    Screenshot of Easily add sections and adjust styling.

    Synup Screenshots

    Screenshot of Agency Operating SystemScreenshot of Local Listing Management SoftwareScreenshot of Online Reputation Management SoftwareScreenshot of Social Media Management SoftwareScreenshot of SMB Prospecting Tool for AgenciesScreenshot of Sales Pipeline & CRM