Name: bc.lab
Author: bc.lab

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Cross-Browser Testing

Feature Management

Product Analytics

Virtual Reality

Development

Business Intelligence (BI)

Collaboration

Contract Analysis

Emissions Management

Payment Facilitation

Workflow

Enterprise

Accounting

Accounts Receivable

CTRM

Travel Management

Treasury Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

API Management

Change and Configuration Management

Cloud Migration

Cloud Storage

Configuration Management

Data Deduplication

Database-as-a-Service (DBaaS)

Fraud Detection

Game Engine

Integration Platform as a Service (iPaaS)

Managed Public Cloud Infrastructure

Migration

Mobile Data Security

Mobile Identity

Network Performance Monitoring

SaaS Management

Sensitive Data Discovery

Software Composition Analysis (SCA)

Time Series Databases

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Content Marketing

Email Marketing

Marketing Automation

Online Reputation Management

Social Media Management

Social Media Publishing

Survey & Forms Building

Web Analytics

Marketing

AI Meeting Assistants

Project Management

Task Management

Professional Services

Customer Relationship Management (CRM)

Lead Generation

Sales Enablement

Sales Incentive Compensation Management

Sales Performance Management

eCommerce Analytics

Sales

Cloud Infrastructure Entitlement Management

Intrusion Detection

Security

Aviation

Banking

Geographic Information

Insurance Agency Management

Insurance Claims Management

Physical Therapy

Vertical-Specific

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The bc.lab Monitoring technology, developed by bc.lab Agentur für Online Relations GmbH, is an AI-powered monitoring solution designed to gather information from various sources and provide real-time analysis and insights. According to the vendor, this tool is aimed at businesses of all sizes, from small enterprises to large corporations. It is used by professionals in various industries such as business analysis, marketing, communication, risk management, brand management, public relations, advertising, social media management, as well as the automotive and food & beverage sectors. 

## Key Features

**Social Media Monitoring**: According to the vendor, the bc.lab Monitoring tool allows users to analyze customer opinions and discussions in real-time across millions of sources in 42 languages. It provides valuable insights into product reviews, buyer interests, and competitor mentions.

**Medien Monitoring**: The vendor claims that this feature enables users to create live press reviews by monitoring online news, print, TV, and radio sources. It measures media resonance in real-time and provides immediate feedback on the impact of PR activities. Users can also measure key performance indicators (KPIs) to evaluate the success of their campaigns.

**Krisen Monitoring**: The bc.lab Monitoring technology includes the krisen.radar® early warning system, which, according to the vendor, helps businesses identify crisis signals and respond proactively. It leverages AI-powered monitoring technology to access relevant information, reports, opinions, and influencers related to the current situation. The goal is to protect reputation, detect potential crises, and take timely actions to mitigate risks.

**Wettbewerbs Monitoring**: The vendor states that this feature provides business intelligence solutions for systematically observing competitors, startups, and markets. It offers real-time insights into global reports about competitors, changes on competitor websites, and the use of social media. The aim is to assist businesses in analyzing global markets, competitor activities, and making strategic decisions to gain a competitive edge.

**Themen Monitoring**: According to the vendor, this feature analyzes economic, political, and social trends to help businesses develop effective business models. It helps businesses identify and understand complex trends and changes in society, markets, and the political environment. The insights gained can provide a basis for change management and strategic decision-making.

**Information Management**: The vendor claims that bc.lab Monitoring offers a management platform for distributing information within and outside the organization. It aims to facilitate the efficient distribution of information to relevant teams and stakeholders, streamlining internal and external communication processes.

**Qualität durch Künstliche Intelligenz (KI)**: The vendor states that the bc.lab Monitoring technology leverages AI-powered monitoring to provide real-time access to global information from the internet, print media, TV, and radio. It offers an intuitive user interface for quick onboarding and easy profile setup. According to the vendor, the technology ensures high data quality, resulting in reliable analyses and excellent results.

**63 Mio Quellen in 42 Sprachen**: According to the vendor, bc.lab Monitoring connects global data sources and real-time information in one system. It analyzes worldwide online sources, TV, radio, and print media. The vendor claims that the system makes data comparable for analysis, KPIs, and reports through cross-referencing metadata.

**Integration in Unternehmens-Prozesse**: The vendor claims that bc.lab Monitoring supports strategic decision-making by providing accurate and up-to-date information. It evaluates campaigns in real-time and measures key performance indicators (KPIs). The vendor also states that it measures the impact of PR activities and provides press reviews for PR measurement.

**Mobiler Medienspiegel**: According to the vendor, this feature provides important information for executives, employees, or stakeholders via smartphones. It allows users to access relevant information anytime and anywhere, enabling the creation of professional press reviews for easy distribution.

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Zoho Social

Free Trial

Advanced

Sprout Social

bc.lab

Competitive Intelligence

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

Brand Monitoring

Monitors brand references and mentions across multiple channels.

Social media integrations

Allow users to access their social media channels from the platform to create and monitor posts.

Online monitoring

Ability to monitor online media outlets for references to your brand or products.

Social media monitoring

Ability to monitor social media platforms such as Facebook, Twitter, and Instagram for mentions of your product or brand.

Core features related to search engine optimization

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

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bc.lab

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