A large proportion of reviewers, 7 of 10, highlighted Orum's positive influence on their team's efficiency and productivity. Users noted that the platform enabled them to make a significantly higher volume of calls, thereby making it easier for BDRs to hit quotas and achieve aggressive call targets. This enhanced operational capacity is seen as a critical factor in scaling outbound sales efforts.

Reviewers frequently reported that Orum directly contributed to a significant increase in the number of meetings booked. This impact is a key indicator of the platform's effectiveness in generating new sales opportunities. For example, 4 of 10 reviewers specifically mentioned substantial growth in booked meetings, with some citing impressive figures like tripling their meeting volume.

Reviewers regularly use LinkedIn Sales Navigator as a key tool in their sales tech stack. Its consistent mention by 4 of 10 reviewers suggests its importance for prospecting and understanding professional networks. Users likely find it highly valuable for identifying and engaging with potential leads.

ZoomInfo Sales is another frequently utilized platform, with 4 of 10 reviewers indicating its regular use. This suggests it is a critical resource for obtaining contact information and company insights. Reviewers likely rely on it for its comprehensive data and sales intelligence capabilities.

HubSpot CRM is integrated into the workflows of some reviewers, with 2 of 10 reviewers citing its use. This indicates its role in managing customer relationships and sales pipelines. Users likely appreciate its features for organizing interactions and tracking deals.

Apollo.io is a tool that 2 of 10 reviewers incorporate into their daily operations. Its inclusion points to its utility in sales engagement and lead nurturing. Reviewers likely leverage it for its capabilities in email sequencing and prospecting.

Outreach is mentioned by 2 of 10 reviewers as part of their regular software usage. This highlights its function as a sales engagement platform for automating and streamlining communication. Users likely find it effective for managing outreach campaigns and improving efficiency.

Reviewers consistently highlight Orum's ability to dramatically increase the number of outbound calls sales teams can make daily by automating non-dialing tasks. This addresses the inefficiency of traditional manual dialing or click-to-dial tools, allowing representatives to process significantly more prospects in a shorter timeframe and overcome challenges like high voicemail rates.

Orum assists organizations in better tracking and managing sales outbound dial data, which was noted by 3 of 10 reviewers. The product helps ensure calls are properly logged in CRM systems and facilitates more effective list management, providing clearer insights into the success of various outreach efforts. This capability helps streamline reporting processes that were previously fragmented across different tools.

Reviewers, specifically 3 of 10, appreciate Orum's ability to increase the likelihood of connecting with prospects, particularly in challenging cold calling scenarios. Features such as "boost connect" and the use of local numbers are cited as instrumental in improving pickup rates and overcoming issues like high voicemail volumes or frequent hang-ups. This directly contributes to more actual conversations rather than just dials.

Connectivity with other platforms, particularly CRM systems like Hubspot, was a recurring theme for improvement, cited by half of the reviewers. Users reported that integrations could be spotty and imperfect, sometimes requiring manual intervention for logging data. There was also a desire for better integration with outreach applications to streamline list management.

Reviewers expressed a desire for more advanced and integrated AI capabilities, with 3 out of 10 reviewers specifically mentioning this. Users sought more comprehensive feedback and scoring during AI roleplay scenarios, rather than just an abrupt ending. There was also interest in expanding AI's utility to provide proactive recommendations on who and when to call.

The core dialing functionality presented several challenges for 3 out of 10 reviewers. Concerns included the clunky nature of the dialing process, which users felt could be smoother. Reviewers also pointed out issues with number rotation, leading to repetitive digits, and a limitation on the number of simultaneous dials, which was seen as inefficient given low pickup rates.

Aspects of the call experience were identified as areas for improvement by 3 out of 10 reviewers. Users noted that the call scoring metric heavily emphasized connect rates, which they felt was often beyond their control and unfairly impacted their performance scores. There was also a desire for the ability to display one's own phone number when making calls to avoid customer confusion, and some reported slight delays during connection to call recipients.

Reviewers highly value Orum's advanced dialing capabilities, with 7 out of 10 reviewers specifically praising its speed and efficiency. The ability to perform power and parallel dialing significantly streamlines the process for sales representatives, enabling them to connect with more prospects in less time and at scale. This functionality allows for calling multiple contacts simultaneously, enhancing overall productivity.

Orum is noted for its features supporting call coaching and feedback, which 3 out of 10 reviewers highlighted. The platform provides tools for leadership to listen to live calls and offer immediate guidance, as well as giving users feedback on their own calls. This functionality contributes to improved performance and training within sales teams.

The product's integration capabilities are appreciated by some users, with 20% of reviewers specifically mentioning this aspect. Reviewers found that Orum integrates smoothly with key sales and CRM platforms like Outreach, Salesforce, and Hubspot. This seamless connectivity facilitates efficient data flow and ensures relevant information is accessible to representatives.

Orum also receives positive remarks for its user and data management features, cited by 2 out of 10 reviewers. The platform simplifies the organization of data, contributing to better data hygiene and accessibility. Additionally, it offers straightforward management of users, including licensing and permissions, within the application.