Name: PowerAddon
Price: 30 USD
Author: SB Soft

Help Desk

Web and Video Conferencing

Customer Support

Chatbot

Development

Classroom Management

Education

Business Intelligence (BI)

Collaboration

Corporate Social Responsibility (CSR)

Email Spam Filter

Enterprise

Accounting

Accounting and Tax Services

Financial Risk Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Diversity, Equity, and Inclusion (DEI)

Employee Recognition

HR Management

Payroll

Recruitment Marketing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printers

Application Virtualization

Browser

Cloud Cost Management

Cloud Storage

Content Delivery Networks (CDN)

Disk Cloning

Fraud Detection

IP Address Management (IPAM)

Integration Platform as a Service (iPaaS)

IoT Security

License Management

MLOps

Managed IT Service

Network Performance Monitoring

Network Security

Operating Systems

Secret Managers

Server Virtualization

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Brand Intelligence

Contact Center

Content Management

Email Marketing

Event Management

Marketing Automation

Product Sampling

Social Media Management

Social Media Marketing

Survey & Forms Building

Video

Web Analytics

Marketing

Meeting Room Booking

Project Management

Professional Services

Construction CRM

Customer Relationship Management (CRM)

Intelligent Virtual Assistant

Lead Generation Services

Sales

Database Security

Video Surveillance

Security

Computer-Aided Manufacturing (CAM)

Construction Takeoff and Estimating

Debt Collection

Hotel Management

InsurTech

Lease Management

Multiple Listing Service (MLS)

Population Health Management

Rental Property Management

Vendor Neutral Archive (VNA)

Vertical-Specific

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PowerAddon Marketing Cloud for Dynamics 365 is a marketing automation platform designed to streamline email marketing campaigns for businesses. This software solution caters to businesses of all sizes and is utilized by marketing professionals, sales professionals, e-commerce businesses, as well as industries such as retail and financial services.

## Key Features

**Marketing Automation Designer**: PowerAddon Marketing Cloud offers a robust designer that simplifies the automation of marketing campaigns on Dynamics 365. Users can easily build marketing workflows, segment customers based on their actions, monitor campaign progress, and obtain real-time results.

**Email Preview**: PowerAddon Marketing Cloud provides an email preview feature that allows users to visualize how their emails will appear on various devices. This feature facilitates error detection and enables users to make necessary adjustments before sending out newsletters. The platform is regularly updated to ensure compatibility with the latest devices in the market.

**Newsletter Designer**: PowerAddon Marketing Cloud offers an intuitive and user-friendly newsletter designer. Users can effortlessly create responsive newsletters using an advanced image editor that allows for customization with filters, frames, and other effects. Additionally, users can incorporate social sharing buttons to analyze the social media engagement of their campaigns.

**Spam Testing**: PowerAddon Marketing Cloud provides an advanced spam testing feature to evaluate the effectiveness of emails before sending. This feature checks email content against known blacklists, provides actionable advice to improve delivery rates, and ensures compliance with privacy laws through email authentication verification.

**Email Analytics**: PowerAddon Marketing Cloud offers an advanced statistics, reports, and graphs system for real-time monitoring and analysis of email marketing campaigns. Users can track delivery information, total reactions, and key performance indicators (KPIs) such as delivery rate, open rate, click-to-delivery rate, and subscriber retention rate. The platform also provides statistics reports that can be seamlessly integrated with analytics systems and data warehouses for continuous monitoring and lead generation.

**Microsoft Dynamics Marketing Integration**: PowerAddon Marketing Cloud is fully integrated with Microsoft Dynamics 365 CRM. Users can track email campaign information, update unsubscribe status in real-time, and leverage customer information to create dynamic content in templates. The platform also supports marketing campaigns targeting accounts, contacts, and leads simultaneously.

**Social Media Marketing Dashboard**: PowerAddon Marketing Cloud includes a social media marketing dashboard for efficient management of social content. Users can easily find and filter social conversations using keywords, hashtags, and location, while creating custom streams of social content. The dashboard provides a comprehensive overview of scheduled social media content and facilitates seamless collaboration with team members.

**Advanced Segmentation**: PowerAddon Marketing Cloud allows users to send digital campaigns to dynamic marketing lists. With a single click, users can target subscribers based on their actions, enabling effective segmentation and sending of campaigns with millions of records. The platform supports marketing lists with more than 5,000 records, ensuring scalability and flexibility.

**Survey Tool**: PowerAddon Marketing Cloud offers a fully integrated survey tool with Microsoft Dynamics 365 CRM. Users can create and send surveys with no limitations on question types. The platform provides robust security measures, including SSL 2048 certification and ISO 27001/2013 certification, to ensure the protection of data.

**Google Analytics Connector**: PowerAddon Marketing Cloud seamlessly integrates with the Google Analytics platform to monitor website movements and customer clicks. Through applications such as PWRScript and PWRGetApi, users can trace customer clicks and collect information stored within Google Analytics. Dynamics CRM filters can be applied to exclude specific types of visits or actions from specific IP addresses or domains.

Basic

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Unlimited

Campayn

PowerAddon

Software for bulk creation, sending and tracking of Emails for marketing purposes.

SB Soft

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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Overview

What is PowerAddon?