What is Twixl?
Twixl Publisher is a mobile publishing platform designed to simplify the creation, management, and distribution of native apps. According to the vendor, this versatile platform is utilized by marketing and sales teams, publishers and media companies, educational institutions, non-profit organizations, as well as retail and e-commerce businesses.
Key Features
Multiple content types: According to the vendor, Twixl Publisher supports a wide range of content types, including responsive HTML-based content, InDesign-based content with the option to enrich it using plugins, PDFs, images, movies, and integration with CMS or HTML editors.
Multiple platforms: Twixl Publisher allows users to create native apps for both iOS and Android platforms, expanding their reach to a wider audience, as claimed by the vendor.
App interface customization: Twixl Publisher offers a customizable user interface, allowing users to create their app interface according to their preferences. Advanced cell and grid layout features enable the creation of custom layouts to guide users through the app, according to the vendor.
Entitlement management: According to the vendor, Twixl Publisher provides an entitlement feature that allows users to manage access to specific content based on user and group criteria. This feature is particularly useful for managing magazine subscribers or providing access to specific content based on predefined criteria.
Auto logout support: When entitlement is enabled, Twixl Publisher offers an optional "auto logout" feature that automatically logs out users when they quit the app or when their device goes to sleep, which the vendor claims enhances the security of sensitive content.
Full offline mode: Twixl Publisher offers a full offline mode feature, allowing users to enable offline access to all content collections. According to the vendor, this means that all content is downloaded completely at first startup, and any new or updated content is automatically downloaded when the user is online.
Instant update: According to the vendor, any changes made to the platform's interface or content configuration are instantly reflected in the app and on the web. This server-driven approach ensures that updates are seamlessly integrated without the need for manual intervention.
