An effective tool for multi-channel advertising with precise targeting
January 17, 2024

An effective tool for multi-channel advertising with precise targeting

Tetiana Buchynska | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Epom Ad Server

We use Epom for multi-channel advertising to run campaigns across various channels, including websites, mobile apps, and other digital platforms. The Epom Ad Server supports various ad formats suitable for different channels, such as display ads, video ads, or native ads, and it provides lots of opportunities for reaching our target audience. We can create and upload ad creatives tailored to each channel's specifications and audiences and launch campaigns with advanced targeting options, allowing us to reach specific audiences on each channel by tailoring campaigns using demographic, geographic, and behavioral targeting specifications.

Pros

  • Advanced targeting options
  • Comprehensive reporting
  • Ad formats and creatives

Cons

  • Improving the overall user experience can enhance efficiency and make navigating and managing campaigns easier.
  • Optimized ad spend
  • Enhanced Campaign Performance
  • Improved Audience Reach
Epom supports various ad formats, providing us with options for display ads, video ads, in-apps, native ads, and more. We also like the flexibility and customization options that Epom provides for businesses regarding specific requirements, allowing us to tailor the ad server to our needs.

Do you think Epom delivers good value for the price?

Yes

Are you happy with Epom's feature set?

Yes

Did Epom live up to sales and marketing promises?

Yes

Did implementation of Epom go as expected?

Yes

Would you buy Epom again?

Yes

Epom Ad Server helps ensure cross-platform consistency, aiding in unified branding and messaging for a seamless user experience.

Epom Feature Ratings

Ad campaign creation
10
Ad deployment
10
Display advertising
10
Ad display and retargeting segmentation
10
Sequence targeting
10
Data Transfer
9
DSP integration
10
Ad dashboards
10
Ad performance reports
9
Ad conversion tracking
9
Ad attribution reporting
10
Cross-channel ad management
10
Ad forecasting and optimization
10

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