Optimove

Optimove is the first Customer-Led Marketing Platform. Its solutions ensure marketing always starts with the customer instead of a campaign or product. Customer-Led Marketing has been proven to deliver an average of +33% in customer lifetime value. Optimove is the only platform powered by: 1 - Rich historical, real-time, and predictive customer data, 2 - AI-led multichannel journey orchestration, and 3 - Statistically credible multitouch marketing attribution. Optimove provides industry-specific solutions for hundreds of leading consumer brands including Staples, SodaStream, Papa John's, BetMGM, Betfred, bet365 and others.