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HubSpot CRM

HubSpot CRM

Overview

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy…

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Recent Reviews

HubSpot CRM Review

8 out of 10
May 25, 2024
Incentivized
We use HubSpot CRM to track everything with our clients. I am notified of every email that goes in and out, and it keeps me perfectly up …
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HubSpot CRM Review

9 out of 10
April 24, 2024
Incentivized
I use HubSpot CRM on a daily basis to keep track of all of my prospects, to create tasks, sequences, and email templates among others. It …
Continue reading
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 31 features
  • Customer data management / contact management (1500)
    8.6
    86%
  • Integration with email client (e.g., Outlook or Gmail) (1510)
    8.4
    84%
  • Interaction tracking (1455)
    8.3
    83%
  • Workflow management (1466)
    8.3
    83%

Reviewer Pros & Cons

View all pros & cons

Video Reviews

3 videos

User Review: Managers Easily Track Customers Through Phases of Contact with HubSpot CRM
01:45
HubSpot CRM Keeps Efficiency On Track with It's Ability to Keep Tasks Organized: User Review
02:47
User Review: HubSpot CRM Aids in Business Tasking & Management
02:26
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Pricing

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Free Forever

$0

Cloud
Per Month [Unlimited Users]

CRM Bundle

$50

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://www.hubspot.com/crm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

7.9
Avg 7.7

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

7.4
Avg 7.5

Marketing Automation

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

8.4
Avg 7.6

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

7.5
Avg 7.6

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

7.8
Avg 7.6

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

7.4
Avg 7.6

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.3

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

7.2
Avg 7.3

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

7.5
Avg 7.2

Platform

7.9
Avg 7.5
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Product Details

What is HubSpot CRM?

HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work. HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike.

HubSpot CRM Features

Sales Force Automation Features

  • Supported: Customer data management / contact management
  • Supported: Workflow management
  • Supported: Opportunity management
  • Supported: Integration with email client (e.g., Outlook or Gmail)
  • Supported: Quote & order management
  • Supported: Interaction tracking

Customer Service & Support Features

  • Supported: Case management
  • Supported: Call center management
  • Supported: Help desk management

Marketing Automation Features

  • Supported: Lead management
  • Supported: Email marketing

CRM Project Management Features

  • Supported: Task management
  • Supported: Billing and invoicing management
  • Supported: Reporting

CRM Reporting & Analytics Features

  • Supported: Forecasting
  • Supported: Pipeline visualization
  • Supported: Customizable reports

Customization Features

  • Supported: Custom fields
  • Supported: Custom objects
  • Supported: API for custom integration

Security Features

  • Supported: Role-based user permissions
  • Supported: Single sign-on capability

Social CRM Features

  • Supported: Social data
  • Supported: Social engagement

Integrations with 3rd-party Software Features

  • Supported: Marketing automation
  • Supported: Compensation management

Platform Features

  • Supported: Mobile access

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

HubSpot CRM Integrations

HubSpot CRM Competitors

HubSpot CRM Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Mobile Web
Supported LanguagesEnglish, French, Spanish, Portuguese, Japanese, German, Italian, Dutch

Frequently Asked Questions

Sugar Sell (SugarCRM) are common alternatives for HubSpot CRM.

Reviewers rate Customer data management / contact management highest, with a score of 8.6.

The most common users of HubSpot CRM are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(4779)

Attribute Ratings

Reviews

(1-25 of 1597)
Companies can't remove reviews or game the system. Here's why
Kathleen Gallagher | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I work in B2B SaaS sales, and HubSpot is perfect for managing all the different accounts and their stages in the pipeline. We're able to quickly tell what activity has been done with which leads and set tasks for following up. One of the best features is the ability to log emails into HubSpot from our Gmail accounts and listen to recordings of calls, so we never have to guess what correspondence has gone to a lead.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Hubspot as my primary tool. It tells me the sales calls I must make daily via the tasks board. It also keeps me organized by creating high, medium, and low-priority tabs. My organization assigns leads to these tabs. I can then manage my time effectively. I use it to make phone calls via integrations like Twillio. It is beneficial to log calls and record them as well. Overall, it's a great resource to keep all my notes for leads and call recordings in one organized place. I like the reports dashboard as well. It helps me track my call numbers daily and the meetings I've booked. The filters make it easy to select the times I want to view.
May 26, 2024

Hubspot review.

Tarandeep Singh Bawa | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use it in b2b and b2c deals, and all in all, so far, it's too good as we have different states and filters to track the data. We can segregate accordingly. The only problem I face is we can't segregate the date into DNP, not answering and not answering from the beginning. These stages are not there so at least we can keep the deal accordingly.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
As an online education company, we require streamlined processes and data flow to operate efficiently. Hubspot supports our lead generation/nurture, student communication, data integration with other management software, and revenue tracking. This allows our staff to utilize automation and templates to quickly complete their daily tasks while providing students with a streamlined enrolment process. Using an alternative CRM before Hubspot provides a cost-effective and highly efficient solution that has increased operational efficiency.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
In our company, especially in sales, it is crucial to have HubSpot CRM in place. Almost every department uses this tool because it offers many functions that make it easy to track our client and prospect communications, tasks, and even our processes. HubSpot CRM is like a multitool that meets most of our needs, from productivity to analytics. The best part is that it is fully customizable and easy to handle.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It's used as main CRM on a daily basis for adding accounts and general CRM hygiene. We used it as well for direct sequencing and outreach but that has stopped. We used to follow-up with tasks in the Crm as well but that has also stopped

We moved to Salesloft for outreach in Q1 2023 due to reporting not being strong enough for management.

Score 8 out of 10
Vetted Review
Verified User
Incentivized
It began as just a sales tool for the two account managers and our direct management. It is now being used by customer service as well, and will soon be used by our whole company. It keeps communication relating to a client (especially if there are multiple involved) conveniently in one place. It also keeps us accountable with tasks.
Kade Branson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We love using HubSpot CRM, we use it for EVERYTHING pre-sales. That includes marketing hub, sales hub, the free CRM, and everything in between. It's build for small and growing business, as well as larger organizations. We moved over from Salesforce when our company size was just over 10, and it's grow with us to where we are at now, close to 50.
Koen Van Hamme | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Since half a year we use HubSpot CRM as an integrated tool for all our Sales (CRM) and marketing needs. Previously we worked with different tools for e-mail marketing, account management, following up tasks, price offers ...
I love how i have an overview of all the sales activity in HubSpot CRM and am connected to my colleague's marketing activities. Most of all i love the automated sequences and meeting planner. It's great to see the tool working for me and see notifications of ew meetings with customers appear in my inbox, even on days when I'm not working!
Diana Aiwas | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
HubSpot CRM revolutionizes my daily sales routine, significantly easing my workload. With its intuitive platform and comprehensive tools, I'm empowered to dedicate more time to engaging directly with customers and brainstorming innovative strategies. This newfound efficiency not only enhances productivity but also fosters stronger client relationships and encourages continuous growth and exploration within my role
April 24, 2024

HubSpot CRM Review

Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use HubSpot CRM on a daily basis to keep track of all of my prospects, to create tasks, sequences, and email templates among others. It makes it easy to work proficiently and focus on prioritization the right tasks, and to keep track of everything that's going on. I do pretty much 90% of my work on it.
Ignacio Cruz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use the whole suite of HubSpot CRM: sales HUB, service HUB and marketing HUB. All in the professional level.
The sales HUB has scaled a lot in functionalities for Outbound sales, integrating all the chennels you need as a sales rep for contacting the leads.
For us, as a SaaS company, is really great having the sales HUB integrated with the service HUB. Although, the service HUB is not the best, it takes care of the mayority of funcionalities you need to take care of your customers.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I use HubSpot to schedule manual and auto emails (sequences), save templates, call prospects, save notes on calls, schedule meetings, track and manage other sales people calls/email output, and organize everything I need to be successful.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use HubSpot as a complete CRM, and also as our Marketing platform for campaigns, emails, forms for our website, tracking links, social etc. I use HubSpot on a daily basis for these reasons, and to manage deals created by us for our Sales team. I track the process to ensure deals are being worked on, and do weekly/monthly reporting using the data in HubSpot.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use HubSpot to track our sales and renewal pipeline and see what deals are in what stages. We also use this in conjunction with our Marketing, as leads flow from our Hubspot-hosted website into our Sales funnel, and we track communication as the leads progress through the pipeline. We have automation in place that allows us to automatically assign team members tasks and send follow-up material to leads depending on their stage and length in the pipeline.
April 01, 2024

I LOVE HUBSPOT

Score 9 out of 10
Vetted Review
Verified User
Incentivized
I enjoy using HubSpot at work. It helps me to stay on task and keeps me organized. Its very easy to use and keeps important communication responses right where I need them, in case I ever need to refer back to the thread. I love that it has email tracking, to let you know how many times the email has been opened. I honestly don't know what I would do with out HubSpot.
March 30, 2024

Ted's Review

Score 8 out of 10
Vetted Review
Verified User
Incentivized
I aim to work with leads/prospects in my sales pipeline. It keeps me organized, and Email Sequences allow me to contact my prospects constantly. Tasks keep me engaged with prospects on time, and the Quoting system will enable me to acquire their business quickly and all in one spot.
March 30, 2024

Hubspot works well!

Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use Hubspot to manage a lot of data and our clients and find its interface very user-friendly. The tracking of emails and notes is very helpful to me and helps me keep everything in one place, compared to making a ton of reminders elsewhere. The product helps a lot of my colleagues as well, but I use it more, and it helps me stay organized.
March 30, 2024

Review

Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use HS to help charities with packages for their gala/event. I send quotes, general information, and check in after the event for the winner information. Then, I also send the invoice. We communicate as a team through each event as well.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Sales and customer success use HS extensively. For sales, retrieving emails and seeing what communications we have sent to specific contacts and organizations is awesome. It's also great to see all the activity these contacts or organizations have been engaged with. Dividing territory is useful for a global sales team as well. For CS, it's great to divide up who handles what accounts for overall transparency.
March 30, 2024

HubSpot CRM review

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Our sales team mainly uses HubSpot CRM. It helps us reach out to new potential prospects, which is essential for our organization as it can lead to new contracts or give our customers a proper idea of what we do. In addition, HubSpot CRM is straightforward to interact with, which always motivates our teams to do more.
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