Pure360 vs. ReachMail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pure360
Score 7.0 out of 10
N/A
N/AN/A
ReachMail
Score 10.0 out of 10
N/A
ReachMail focuses on assisting email marketers in achieving delivery success, and present their services a a guide in the ever-changing world of marketing and transactional email. ReachMail includes tools like optimized time-of-day sending, integrated list hygiene and expert support.
$9
per month
Pricing
Pure360ReachMail
Editions & Modules
No answers on this topic
Basic
$9.00
per month
Prro
$29.00
per month
Offerings
Pricing Offerings
Pure360ReachMail
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
Pure360ReachMail
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Pure360
7.6
2 Ratings
6% below category average
ReachMail
9.7
8 Ratings
18% above category average
WYSIWYG email editor8.02 Ratings9.07 Ratings
Dynamic content8.02 Ratings10.05 Ratings
Ability to test dynamic content7.01 Ratings10.05 Ratings
Landing pages7.01 Ratings9.03 Ratings
A/B testing6.02 Ratings10.05 Ratings
Mobile optimization8.02 Ratings9.05 Ratings
Email deliverability reporting8.02 Ratings10.07 Ratings
List management8.02 Ratings10.08 Ratings
Triggered drip sequences8.01 Ratings10.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Pure360
5.7
2 Ratings
30% below category average
ReachMail
9.7
9 Ratings
23% above category average
Dashboards6.02 Ratings10.08 Ratings
Standard reports6.02 Ratings9.09 Ratings
Custom reports5.02 Ratings10.05 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Pure360
6.0
1 Ratings
32% below category average
ReachMail
9.8
1 Ratings
17% above category average
URL Validation8.01 Ratings10.01 Ratings
Link Tracking8.01 Ratings10.01 Ratings
Image Validation8.01 Ratings9.01 Ratings
Inbox Display5.01 Ratings10.01 Ratings
Email Accessibility Tools3.01 Ratings10.01 Ratings
Spelling and Grammar Check5.01 Ratings9.01 Ratings
Spam Testing3.01 Ratings10.01 Ratings
Email Previews8.01 Ratings10.01 Ratings
Best Alternatives
Pure360ReachMail
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Pure360ReachMail
Likelihood to Recommend
7.0
(2 ratings)
10.0
(10 ratings)
Usability
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Pure360ReachMail
Likelihood to Recommend
Pure360
Fir the price it's decent but budget depending you could probably invest in other tools that are more focused on certain areas/elements that the application tries to done as a one stop shop. Customer service/account managers are also very welcoming and helpful when it comes to resolving any issues and questions.
Read full review
ReachMail, Inc
The free Reachmail account (which I have used for several small organizations) is a good tool where there are limited or zero email marketing dollars, a contact audience of up to 5,000 subscribers, and a max of 15,000 monthly emails. The pricing levels are really reasonable for volume requirements, including custom plans for infrequent mailings. If there are constraints (time and/or design experience) that require a large choice of ready-made contemporary templates without graphic or font modifications, then this probably isn't a good email marketing tool.
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Pros
Pure360
  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
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ReachMail, Inc
  • The interface is very easy to use.
  • The report offers a wide variety of metrics, including mobile opens and percentages.
  • The organization and easy implementation of Suppression Lists is very helpful.
  • Fast, robust asset library.
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Cons
Pure360
  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
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ReachMail, Inc
  • I like the tutorials they have helped figure most of my issues out
  • The formatting text gave me lots of issues before I saw the tutorial it was a little complicated
  • Not to many bad things to say really, even customer service is fast, maybe it could be faster?
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Usability
Pure360
No answers on this topic
ReachMail, Inc
Graphic and doc storage capabilities, formatting capabilities
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Alternatives Considered
Pure360
No answers on this topic
ReachMail, Inc
In the past I've used both Salesforce and QuotaFactory (now defunct) to send mass emails and both are far superior in presentation, if not functionality. Reachmail is probably fine when you have graphical content but for text emails it just doesn't stack up. I'll look into other options now that I've tried Reachmail and see that is a terrible option for sales teams.
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Return on Investment
Pure360
  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
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ReachMail, Inc
  • Using ReachMail saves me a lot of time, and time is money.
  • When I have a question, I can usually reach their customer service immediately, instead of having to postpone a mailing campaign.
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