Ascribe

Ascribe is a text analytics solution offered by Ascribe that aims to assist businesses in analyzing and deriving insights from open-ended comments and verbatim data. The vendor claims that Ascribe provides a range of tools, including Verbatim Coding, Text Analytics, and Theme Extractor with Generative AI, suitable for companies of various sizes. According to the vendor, professionals and industries such as market research, hospitality, higher education, healthcare, and consumer goods rely on Ascribe to gain valuable insights from customer feedback.

Key Features

Verbatim Coding: Ascribe offers Coder software and a web-based team management system that, according to the vendor, enables market research firms to code open-ended responses in multiple languages. The vendor claims that Coder utilizes AI technology to increase coding operation productivity, while also allowing for sentiment analysis and the creation of codebooks.

Text Analytics: Ascribe's CX Inspector is an interactive text analytics solution that, according to the vendor, provides topic and sentiment analysis for open-ended responses. The vendor states that CX Inspector uncovers key insights, visualizes and exports results efficiently, and supports multi-lingual capabilities. The vendor claims that CX Inspector offers features such as filters, sentiment analysis, co-occurrences, trend reports, and crosstabs with t-tests, providing users with a user-friendly interface.

Theme Extractor with Generative AI: Ascribe's Theme Extractor with Generative AI is a feature that, according to the vendor, quickly extracts descriptive themes from open-ended comments. The vendor claims that this feature utilizes advanced AI technology to create a theme-based codebook with multi-level netting and automates response coding. Users can reportedly adjust the level of automation to maintain control over the coding results.