Audiens

Audiens is a Shopify app that aims to enhance email marketing campaigns for Shopify store owners. According to the vendor, it seamlessly integrates with Klaviyo and offers a range of features including data analytics, segmentation, and campaign optimization. This software is specifically designed for larger Shopify stores with over 500 orders and customers. It is intended for use by e-commerce store owners, digital marketers, email marketers, Shopify merchants, and marketing agencies.

Key Features

2 min Shopify app install: According to the vendor, the Audiens app can be quickly and easily installed on Shopify stores, taking only 2 minutes to set up.

10 segments you'll find in every high-performing Klaviyo account: The vendor claims that Audiens provides 10 segments commonly found in high-performing Klaviyo accounts. These segments are intended to help users target specific customer groups for more effective email campaigns.

Get my cheat sheet: According to the vendor, Audiens offers a free cheat sheet that provides insights into how top brands structure their email campaigns. It includes step-by-step instructions to create segments in Klaviyo and proven campaign ideas for each segment.

I already use analytics software: The vendor states that Audiens offers optimizations beyond what is available in Google Analytics, Klaviyo, or Shopify. According to the vendor, it provides additional insights and improvements to email campaigns.

I don't have time to do data analytics: According to the vendor, Audiens does the analysis for the user and identifies "quick wins" to improve email campaigns. It is claimed to save time by providing actionable recommendations for better email marketing without the need for extensive data analysis.

I use an agency for my marketing: The vendor suggests that many users use Audiens alongside their agency partner, working together to implement recommendations from the app. According to the vendor, the app provides insights and recommendations that can be utilized by marketing agencies to enhance their strategies.

I need integrations: The Audiens Shopify app integrates with Klaviyo, allowing seamless data transfer between the two platforms. Users can also export lists from Audiens to Facebook Ads Manager via Klaviyo's integration, according to the vendor.

I'm worried it might slow down my site: According to the vendor, the Audiens app does not make any changes to the website's code or add new cookies. It is claimed to ensure that there is no impact on the site's speed or performance.

I'm concerned about sharing customer data: According to the vendor, Audiens strictly follows the ICO's guidance on data processing and maintains opt-in procedures. It is claimed to ensure the security and privacy of customer data while utilizing it for marketing purposes.