Overview
What is BrandpointHUB?
BrandpointHUB aims to empower the modern marketer to produce better content faster. According to the vendor, BrandpointHUB is built by content marketers for content marketers, and leverages Brandpoint's 20+ years in the content business and experience with producing millions of…
Pricing
Pro
$135
Agency
$270
Enterprise
$405
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Details
- About
- Integrations
- Competitors
- Tech Details
What is BrandpointHUB?
BrandpointHUB Features
Content Creation Features
- Supported: Ideation
- Supported: Approval workflows
- Supported: Content collaboration
- Supported: Content calendar
- Supported: Network for content licensing/production
Content Publishing Features
- Supported: Content hub
- Supported: Content distribution
- Supported: Content promotion
- Supported: Content automation
Content Reporting & Analytics Features
- Supported: Closed-loop tracking and reporting
- Supported: Content performance analytics
- Supported: Content production analytics
- Supported: Page-level engagement analytics
Additional Features
- Supported: Permission settings and assignable campaigns guarantee only the right people have access
- Supported: Approval and revision history provides one source of truth and a historical record for your content.
BrandpointHUB Video
BrandpointHUB Integrations
- HubSpot Marketing Hub
- WordPress
- Google Analytics
- Google Drive
- Dropbox
BrandpointHUB Competitors
- DivvyHQ
- GatherContent
- ClearVoice
BrandpointHUB Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | United States; Canada |
Supported Languages | English |
BrandpointHUB Customer Size Distribution
Consumers | 5% |
---|---|
Small Businesses (1-50 employees) | 10% |
Mid-Size Companies (51-500 employees) | 60% |
Enterprises (more than 500 employees) | 25% |
Comparisons
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Reviews
Community Insights
- Business Problems Solved
- Pros
- Cons
- Recommendations
BrandpointHub has become an invaluable tool for content-producing organizations, according to users and reviewers. They have found that the platform simplifies the content review process and makes collaboration with internal reviewers and agency writers much easier. Additionally, the support provided by BrandpointHub has been highly responsive, with many user suggestions being integrated into the features of the product. This responsiveness has helped users feel supported and heard.
One of the key use cases of BrandpointHub is its ability to facilitate content sharing, editing, and tracking across multiple channels. This makes it a go-to tool for marketing teams managing multiple content projects across different departments. Users appreciate having a centralized place to track and coordinate efforts, which streamlines their workflow and ensures timely delivery of reviewed and approved content.
The intuitive interface of BrandpointHub has been praised by users as it minimizes the need for help guides and maximizes marketing efforts by saving time. Users particularly value the platform's ability to capture content development from the brainstorming stage, helping them organize, plan, and develop ideas more effectively.
Furthermore, BrandpointHub enables international collaboration by allowing users in different time zones to plan, create, and schedule content efficiently. This functionality has proven to be a valuable asset for businesses with global operations.
The automation of tasks provided by BrandpointHub has also been highly appreciated by users. The platform automates content management workflows for teams, replacing email, Word, and Excel documents. This streamlines the process and provides a robust tool that helps manage content across various channels.
Overall, users find that BrandpointHub improves their content production process, facilitates collaboration, saves time, and enhances their brand image by providing a centralized platform for managing all aspects of content creation and distribution.
Ease of Use and Organization: Many users appreciate the ease of use and organization features of Brandpoint Hub. They find it intuitive and user-friendly, allowing them to easily place ideas in projects and make adjustments. This feature not only enhances content revisions but also provides better organization and flexibility in managing projects.
Time-saving Tool: The platform is praised by reviewers for being a time-saving tool. It eliminates the need to search through past emails or documents to track changes and versions, making it a convenient solution for content management. Users love how they can capture content and social media ideas in one place, even before they are ready to develop them.
Collaboration Features: According to users, Brandpoint Hub offers excellent collaboration features that streamline workflow management. With the ability to assign tasks and move content pieces through an editorial channel, users find it efficient in handling their creative process. Additionally, the platform allows multiple users to collaborate on projects while staying updated on progress, ensuring effective communication among team members.
Expensive for Small Businesses: Some users have mentioned that BrandpointHUB can be expensive for small businesses, which may make it less accessible to organizations with limited budgets. This pricing structure could potentially hinder the adoption of the platform by smaller companies looking for cost-effective solutions.
Limited Advanced Features: Several reviewers have expressed that BrandpointHUB lacks advanced features compared to its competitors. The absence of these advanced functionalities may limit the customization options and overall functionality available to users, especially those seeking more sophisticated tools.
Website Lag: Users have reported experiencing occasional lag while using the BrandpointHUB website. This lag can disrupt workflow and negatively impact productivity, causing frustration among users who rely on a seamless user experience.
Users who have utilized this software for managing marketing content projects commonly recommend taking advantage of the online support provided by the team, giving the software a try and making an informed decision based on individual needs, and considering it as a suitable choice for content marketing management. Some users mention a short learning curve of a couple of days to fully grasp the platform's setup and functionality. These recommendations highlight the usefulness of the software at a reasonable cost.