BUFFL toolkit

The BUFFL toolkit is a solution designed to help businesses validate their concepts and ideas through real-time feedback and insights from their target audience. According to the vendor, this toolkit caters to a wide range of professions and industries including market researchers, innovation managers, marketing professionals, product managers, and business development managers.

Key Features

Real-time info about your target audience: According to the vendor, BUFFL provides real-time information about your target audience through surveys and data analysis. It allows you to check assumptions, define questions for your survey, analyze the collected data, and draw conclusions. BUFFL aims to help you validate the right things at the right time, guiding you through the entire innovation process from problem identification to market launch.

Survey tool: According to the vendor, BUFFL offers an agile and in-depth survey tool that shows the results of your online surveys in real-time. The platform allows you to define questions, gather instant feedback, and generate actionable insights through the BUFFL dashboard. It supports various question formats, including multiple choice, open-ended, rating scales, and photo captures. The survey tool is designed to provide a user-friendly experience for both the survey creator and the respondents.

Consultancy: According to the vendor, BUFFL provides consultancy services to help you make the most out of the toolkit. Their experts assist in validating your innovation ideas, defining problem statements, and developing a validation methodology. They aim to help you analyze the collected data, draw conclusions, and make informed decisions. BUFFL's consultancy services are intended to provide guidance and expertise throughout the innovation process.

Validation methodology: According to the vendor, BUFFL follows a milestone validation method to involve your target audience in the decision-making process. It aims to help you identify the problem, develop scalable solutions, and create a well-rounded go-to-market strategy. The validation methodology is designed to ensure that your innovation is aligned with consumer needs and preferences. According to the vendor, it allows you to validate assumptions, pivot or scrap ideas when needed, and make data-driven decisions.

Dynamic dashboard: According to the vendor, BUFFL provides a dynamic dashboard that displays real-time survey results. The dashboard allows you to filter and analyze data based on specific questions and sociodemographics. You can track the progress of your surveys, monitor the responses, and gain valuable insights. The platform offers the option to download and export data for further analysis and reporting.

Live community access: According to the vendor, BUFFL has an engaged community of respondents who provide feedback and insights. The community offers access to a diverse range of target audiences, ensuring that your surveys reach the right respondents. You can interact with the community in real-time, ask questions, and gather valuable feedback. The live community access is intended to enhance the quality and relevance of the data collected.