Centiment

Centiment is an all-in-one market research solution that caters to enterprises and academics of all sizes. The platform offers three main components: Audience Panel, Survey Tool, and Research Services. Professionals and industries such as marketing directors, IT professionals, California millennials, NY homeowners, and B2B purchasers utilize Centiment for gathering insights from their target audiences through surveys.

Key Features

Audience Panel: Easily reach consumer and B2B survey respondents in over 100 countries using Centiment's Audience Panel feature. Collect responses using any major survey tool or utilize the built-in survey tool for free. The Audience Panel feature provides targetable data points based on demographics, firmographics, and other criteria.

Survey Tool: Centiment's user-friendly Survey Tool is designed for both first-time users and long-term use. Survey Centiment's Audience Panel or purchase a license to survey your own employees or customers. Create powerful and attractive surveys with the flexible survey builder. Integrate with popular apps through Zapier to pass survey responses to your preferred applications.

Research Services: Access Research Services provided by Centiment's team of research professionals. Get assistance with questionnaire design, data analysis, and every step of the survey process. Benefit from the expertise of research professionals from top academic and consulting institutions. Research Services cover a wide range of research needs, including concept testing, brand tracking, segmentation, persona development, product testing, ad testing, and competitive intelligence.

Margin of Error Calculation: Utilize Centiment's Margin of Error Calculation tool to determine the appropriate sample size for your surveys. Input the population size, sample size, and confidence level to calculate the margin of error. Aim for a margin of error between 2-7% for more representative survey results. Gain a better understanding of the significance and reliability of your survey data.

Survey Templates: Choose from a variety of pre-designed survey templates to quickly get started. Templates include employee engagement surveys, customer feedback surveys, and more. Cover a range of topics such as NPS measurement, customer service assessment, and company culture evaluation. Customize the templates to fit your specific needs, saving time and effort in survey creation.