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CO-SENDER

CO-SENDER

Overview

What is CO-SENDER?

CO-SENDER is an email, SMS, and social marketing platform that, according to the vendor, aims to streamline communication and enhance marketing efforts. The platform is designed for marketing professionals, small and medium-sized businesses, e-commerce companies, non-profit organizations, and political...

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Recent Reviews

TrustRadius Insights

CO-SENDER has proven to be a valuable tool for users seeking to streamline their marketing campaigns. By utilizing the platform, users …
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Pricing

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Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is CO-SENDER?

CO-SENDER is an email, SMS, and social marketing platform that, according to the vendor, aims to streamline communication and enhance marketing efforts. The platform is designed for marketing professionals, small and medium-sized businesses, e-commerce companies, non-profit organizations, and political campaigns. It offers a range of features that enable users to create and manage cross-channel marketing campaigns effectively.

Key Features

Cross-Channel Email Marketing: According to the vendor, CO-SENDER allows users to send emails and SMS messages worldwide, reaching customers through Facebook and Twitter. The platform provides a drag & drop designer and pre-setup templates to facilitate the creation of visually appealing emails and newsletters. Users can also track important campaign data, such as opens, unsubscribes, bounces, and link activity.

Centralized Communication Management: CO-SENDER provides a centralized platform for managing communication across multiple channels, including SMS, email, and social networking options. Users can control all their communication in one place, making it easier to track and respond to customer communication efficiently. The platform allows users to store contacts and grow their subscriber list without any restrictions.

Email Marketing Campaigns Dashboard: Users can activate, schedule, pause, and resume email marketing campaigns as needed. CO-SENDER offers merge tags for personalizing emails and increasing engagement. The platform provides comprehensive reports to track campaign performance, including opens, clicks, unsubscribes, bounces, and link activity. Users also have the option to export in-depth campaign reports to a CSV file for further analysis.

Multi-Channel Marketing: According to the vendor, CO-SENDER enables users to reach their audience at the right moment and on the right device through email and SMS messages. Users can also post their messages to Facebook and Twitter, allowing them to connect with their audience across multiple channels. The platform acts as a single hub for managing all communication channels, simplifying campaign control and optimization.

Subscriber Management: CO-SENDER allows users to upload unlimited contacts and grow their subscriber list without any limitations, according to the vendor. Users can update subscriber information individually or in bulk and track data from their campaigns, including opens, unsubscribes, bounces, and more. The platform offers contact segmentation, enabling users to send targeted information to specific groups of subscribers. CO-SENDER also provides dynamic segments that automatically update based on criteria, ensuring proper segmentation.

Campaign Scheduling: Users can activate email marketing campaigns immediately or schedule them for a later time. CO-SENDER allows users to pause, resume, and adjust campaigns as needed, maximizing subscriber engagement. According to the vendor, the platform enables users to reach their audience at the optimal moment, increasing the effectiveness of their campaigns.

Advanced Search: CO-SENDER offers an advanced contact search feature that allows users to find data based on any criteria, according to the vendor. Users can use search filters to combine multiple criteria, making it easier to find specific contacts. For example, users can search for contacts named "John" whose phone number starts with "+44".

Data Export: According to the vendor, CO-SENDER allows users to export in-depth campaign reports to a CSV file for further analysis. This feature enables users to access and analyze their campaign data outside of the platform.

CO-SENDER Features

  • Supported: AB Testing
  • Supported: CAN SPAM Compliance
  • Supported: List Management
  • Supported: Multi-Channel Marketing
  • Supported: Reporting/Analytics
  • Supported: Subscriber Management
  • Supported: Template Management
  • Supported: WYSIWYG Editor

CO-SENDER Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsWeb-Based
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Comparisons

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Reviews

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

CO-SENDER has proven to be a valuable tool for users seeking to streamline their marketing campaigns. By utilizing the platform, users have been able to send marketing collateral to clients seamlessly and efficiently. This has eliminated the need for manual distribution of emails, providing a more efficient workflow. The ability to target messaging specific to each client has also been highly appreciated, as users can now ensure efficient and effective engagement with their audience. With CO-SENDER's easy and quick creator featuring eye-catching designs, clients who received invitations for events have expressed their satisfaction. Additionally, the SMS function has been widely utilized by users to send messages to colleagues, simplifying the process of communicating with multiple recipients. The time-saving feature of creating new campaigns based on previous ones has also been well-received, allowing users to expedite their workflow. Furthermore, the segmentation feature of CO-SENDER has enabled users to personalize marketing campaigns for subscribers, resulting in substantial business growth.

Efficient Marketing Campaign Planning: Several users have found CO-SENDER to be a helpful tool for planning and executing marketing campaigns. They appreciate how the program allows them to easily map out their marketing plans, saving them time and effort.

Timely Message Delivery: The ability to schedule messages within a specific timeframe has been highly valued by many reviewers. This feature ensures efficient and timely delivery of messages, allowing users to reach their audience at the right moment.

Insightful Engagement Feedback: CO-SENDER's read receipts feature has received positive feedback from users. They appreciate that it provides valuable insights into the engagement of their messages, allowing them to gauge the effectiveness of their communication efforts.

Cons:

  1. Limited customization options for reports: Some users have expressed frustration with the lack of flexibility in adjusting reports in CO-SENDER to meet their specific needs, which may limit their ability to analyze campaign performance effectively.
  2. Limited template options and design capabilities: Reviewers have mentioned that the library of email design templates in CO-SENDER is limited and may not cater to all their design requirements. Additionally, some users feel that the software could benefit from a wider variety of media editing tools.
  3. Missing features for advanced marketing needs: According to some users, CO-SENDER lacks certain features like survey management, image library, auto-responders, event-triggered emails, and A/B testing. This can be a drawback for customers who rely on these functionalities for more sophisticated marketing campaigns.

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