Coheris CRM Merch

Coheris CRM Merch by ChapsVision is a merchandising software specifically designed for merchandising actors in the consumer goods, specialized networks, and pharmacy industries. According to the vendor, this solution aims to optimize shelf layouts, increase product visibility, and potentially boost market share. It is positioned as a user-friendly and multi-market, multi-lingual software that caters to the needs of merchandising managers, sales teams, and professionals in the consumer goods industry, specialized networks, and pharmacies.

Key Features

Simulate Your Shelves: According to the vendor, Coheris CRM Merch allows users to simulate shelf organization by considering the consumer's decision tree, product performance, and retailer's constraints. It provides a 3D representation of the point of sale, aiming to help users visualize the potential impact of various sales aids.

Analyse Merchandising Performance: Coheris CRM Merch provides tools for analyzing and optimizing layout recommendations. Users can measure the real-time impact of their actions, identify assortment discrepancies, and compare different sources of information to potentially work on action levers, as claimed by the vendor.

Relay Your Merchandising Strategy: Users can relay their layout recommendations to field teams for local implementation. Coheris CRM Merch allows the adaptation of planograms to specific points of sale, creation of personalized presentations, and integration with Coheris CRM Nomad for potential seamless collaboration, according to the vendor.

Multi-market, Multi-lingual Solution: According to the vendor, Coheris CRM Merch is a versatile solution that caters to the needs of consumer goods, pharmacy, and specialized networks. It is designed to be adaptable to different markets and languages, leveraging ChapsVision's 20 years of expertise in the field.

Simplicity and Efficiency: Coheris CRM Merch is positioned as a user-friendly solution with a new tactile ergonomics for the sales force, aiming to enhance usability and ease of use, according to the vendor.

Powerful Solution: Coheris CRM Merch enables the development of optimized planograms, aiming to enhance the visual appeal of products and provide real-time analysis of key performance indicators, as claimed by the vendor. It also offers administration and information sharing capabilities for potential seamless collaboration, according to the vendor.