Datasales

ds.marketing by Datasales is a marketing automation platform aimed at small to medium-sized retailers. It caters to a variety of industries, including supermarkets, pharmacies, wholesale businesses, bakeries, and fruit and vegetable markets. According to the vendor, ds.marketing allows retailers to automate their marketing campaigns, create marketing materials, and target their audience without requiring expertise in marketing, design, programming, or social media.

Key Features

Automated Marketing: Retailers can create and distribute posters, inserts, and social media posts using ds.marketing. The platform offers a library of templates for customization and enables targeting based on customer database or geographic location. According to the vendor, retailers can schedule and send out marketing campaigns on popular social media platforms.

Integration with Multiple Platforms: ds.marketing is an all-in-one platform that integrates with various marketing channels. According to the vendor, it eliminates the need for expertise in marketing, design, programming, or social media and provides retailers with a centralized platform for their marketing activities.

Effective Posters and Inserts: According to the vendor, ds.marketing offers effective poster and insert formats, such as Encarte in post format, to drive customers to stores. Social media posts are also highlighted as effective advertising tools for attracting customers and increasing in-store foot traffic.

Wide Range of Retail Segments: ds.marketing caters to over 10 different retail segments, including supermarkets, pharmacies, wholesalers, and bakeries. According to the vendor, retailers from various industries can benefit from the platform's marketing automation capabilities.

Easy Artwork Creation: With ds.marketing, retailers can create posters, online posts, and inserts in less than 10 minutes, according to the vendor. The platform provides an extensive library of templates that is updated monthly, allowing retailers to create visually appealing marketing materials without requiring design skills.

Mass Messaging on WhatsApp and Social Media: Retailers can send messages to their contacts and WhatsApp groups using ds.marketing. According to the vendor, this helps retailers stay active on social media platforms and maintain customer engagement.

Impulse New Customers: According to the vendor, ds.marketing enables retailers to reach new customers in their local area through paid traffic. Retailers can automatically boost posts created in the ds.marketing studio and target customers who live near their store.