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Dovetale has proven instrumental in influencer discovery, outreach, campaign management, and gifting across various niches and markets. …
Overview
What is Dovetale?
Dovetale is a marketing and relationship management software for businesses to manage and track results with creative partners on social media from the company of the same name in New York. The vendor describes the solution as perfect for influencer…
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What is Dovetale?
Dovetale is a marketing and relationship management software for businesses to manage and track results with creative partners on social media from the company of the same name in New York. The vendor describes the solution as perfect for influencer marketing, content marketing, media & competitor…
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What is Audiense?
Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.
Product Details
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What is Dovetale?
Dovetale Video
Which Influencer Marketing Software is best? (GRIN, Meltwater, Dovetale)
Dovetale Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
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Dovetale has proven instrumental in influencer discovery, outreach, campaign management, and gifting across various niches and markets. The platform helps users identify brand-aligned influencers to consider for partnership, tailors recommendations to achieve business results, and provides access to data quickly, including demographic breakdowns.
Multiple users agree that Dovetale has helped them save significant time and energy searching for influencers, weed out those with fake followers, pinpoint audiences, streamline the influencer marketing process, and learn more about proper influencer marketing processes. The tool is used to create queries and track influencer performance to simplify the process of finding and working with influencers. Overall, Dovetale solves the problem of finding relevant influencers for campaigns and provides an all-in-one spot to view possible influencers that can fit an array of projects.
User Interface: Users have consistently praised Dovetale's user interface, with many noting its intuitiveness and ease of navigation. Several users appreciated the granular search features that allowed them to find influencers easily based on specific criteria like keywords, location, and even audience details. The clean design has been a standout feature for most users.
Customizable Listing and Export Options: Many reviewers appreciated the platform's customizable listing options that allowed them to tailor their influencer prospecting, management, and reporting according to their individual requirements. The export feature was also highlighted as being particularly useful in helping teams review influencers together smoothly.
Reporting Tool: A significant number of users found Dovetale's reporting tool to be a critical advantage. It provided accurate data on influencer campaigns with detailed analytics such as engagement rates and follower percentages at a glance. Users found it easy to collect data using the social media tracking features, add it into reports accurately and download reports directly from the platform.
Confusing User Interface: Several users have found the user interface of Dovetale confusing and unintuitive, particularly when logging in for the first time. Some users also mentioned minor kinks in the interface, such as limitations on formatting shared slides or lists, which can be frustrating.
Poor Campaign Management Features: Some users reported that the campaign management features are sub-par, with influencers often having issues accepting invites or it just not working. Additionally, some users found it challenging at times to locate the right talent for all parts of their campaign activation, especially when they were looking for influencer content on blogs.
Limited Search Functionality: Users have complained about limited search functionality and difficulty finding people when searching for specific categories of influencers. The search function does not search as widely as they would like, and not all influencers they search for are found in the software.
Users highly recommend Dovetale as an influencer marketing platform due to its ease of use and affordability. They suggest that brands looking to discover and analyze content creators should consider trying out Dovetale. Users find it to be a valuable tool for similar services and commend the team's responsiveness and openness to client feedback. Overall, Dovetale is seen as a reliable choice for influencer marketing needs. It offers a user-friendly interface, competitive pricing, and excellent customer support.