IREV

The IREV platform is a SaaS solution designed to streamline partnership marketing management. According to the vendor, IREV aims to enhance lead generation, increase affiliate engagement, and drive higher revenues for businesses of all sizes. The platform caters to various professions and industries, including CPA Networks, agencies, advertisers, affiliate teams, and product owners.

Key Features

Lead Distribution: According to the vendor, IREV offers smart automation that captures, validates, and distributes leads in real-time. The platform utilizes a rotation system to enhance compatibility between traffic and offers, potentially increasing revenues for both advertisers and publishers.

Partner Platform: IREV provides control over the infrastructure of partner programs, including campaign tracking, offer management, and partner portals. The vendor claims that this feature enables well-managed programs and provides tools for achieving higher results.

360° Visualization: IREV connects ad campaigns' metrics into one comprehensive view, according to the vendor. The platform offers customizable interfaces for a better understanding of campaigns' performance.

Incidents System: IREV includes an extra reporting tool that notifies users of errors and discrepancies, facilitating problem-solving. According to the vendor, this feature helps trace issues back to their root cause and resolve them efficiently.

Smart Funnels Management: IREV allows for the management of multi-language funnels and directs traffic to relevant language pages. The vendor claims that this feature enables the comparison of funnel performance through AB tests to identify the best-converting option.

Cap Management: According to the vendor, IREV allows users to set caps on offers, providing control over campaign costs and adherence to approved ad budgets. This feature aims to ensure that advertisers stay within their allocated budgets.

Custom Portals Design: IREV offers custom portals' design to provide a unique partner experience. Users can customize dashboards and reports to match specific branding requirements, according to the vendor.

Granular Targeting: IREV enables users to narrow down to specific regions and time intervals to target the primary audience. The vendor claims that this feature provides the ability to segregate traffic based on the smallest details through configurable rules.

Deep Analytics & Reporting: IREV provides comprehensive analytics and reporting solutions to focus on important metrics and monitor campaign goals. According to the vendor, the platform offers drill-down reports, a charts builder, comparison analytics, and data export features.

Tracking Platform: IREV offers centralized tracking of all advertising campaigns using pixel or postback tracking methods. According to the vendor, users can choose between pixel and postback tracking options for flexibility and accuracy.