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Users of Lately have found the software to be invaluable in streamlining their Instagram posting process. By allowing them to schedule …
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Product Details
- About
- Tech Details
What is Lately?
Lately Features
- Supported: Campaign Management
- Supported: Editorial Calendar
- Supported: Multi-Channel Campaigns
- Supported: Publish Scheduling
- Supported: SEO Management
Lately Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Web-Based |
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Users of Lately have found the software to be invaluable in streamlining their Instagram posting process. By allowing them to schedule posts ahead of time, Lately saves users a significant amount of time and effort. What sets Lately apart from other apps is its ability to seamlessly integrate with Instagram's algorithm, ensuring that posts from third-party platforms still reach their intended audience. This has resulted in improved social media presence for users who can now focus on creating high-quality image content and maintaining a consistent posting schedule.
In addition to simplifying Instagram posting, Lately's time-saving features have allowed users to reallocate their time to revenue-driving activities within their business. By minimizing the time spent on writing copy, users are able to maximize the effectiveness of their website content and blog posts. The AI feature in Lately has received praise for its ability to automatically identify ideal phrases or sentences from blog posts, making it easier for users to create LinkedIn or Twitter posts without manually studying the text. Although some autogenerated posts may not align perfectly with users' writing style, they can easily be deleted before sharing.
Another key use case of Lately is its ability to optimize social media posts for messaging, branding, and keywords. Over time, the platform learns and adapts to users' preferences, providing them with personalized recommendations for enhanced social media engagement. Users appreciate the convenience of being able to effortlessly post to multiple platforms simultaneously, saving them valuable time and effort.
Lately's comprehensive content management and marketing features consolidate various social media tools into one platform. This centralized location allows users to streamline project management, content generation, and accountability practices. With Lately, users no longer have to switch between multiple tools and platforms, resulting in increased efficiency and productivity.
Overall, Lately provides users with a range of valuable use cases: from saving time and effort by scheduling Instagram posts ahead of time to optimizing social media engagement through personalized suggestions. By integrating various features into one platform, Lately enhances users' social media presence while allowing them to focus on other revenue-driving aspects of their business.
User-Friendly Interface: Many users have praised Lately for its user-friendly interface, which makes scheduling social media posts simple and intuitive. The platform's easy-to-navigate design allows users to quickly understand how to use the software efficiently without any extensive training or technical knowledge.
Time-Saving Features: Numerous reviewers have highlighted Lately's time-saving features as a significant advantage. The ability to generate hundreds of social media posts from their content in just a few hours has been particularly valuable for users who previously spent days on this task. Lately's AI-powered copy generation tool, which provides around 30 post options based on blog post URLs, further enhances productivity for small organizations without dedicated marketing staff.
Comprehensive Social Media Management: Users appreciate that Lately offers a comprehensive set of tools for managing social media content. From calendar-based scheduling and creating posts from articles and blogs to automatic handling of transcribing audio and video content, Lately streamlines the entire process. This multifunctionality saves users time by eliminating the need for multiple platforms or manual tasks like uploading photos and videos to different social media platforms individually.
Inconsistent Post Queue: Some users have experienced bugs with the queue feature in Lately, where posts would unexpectedly jump back to their original order when attempting to reorganize them.
Limited Customization of Pipelines: Users have expressed a desire for the ability to add several pipelines that work independently of each other, allowing for different types of content to be published on different schedules.
Less Helpful Compared to Other Tools: According to some users, Lately is not as helpful as other tools like Copy AI and Word Tune. They feel that it sometimes provides too many posts and requires manual deletion, making it less efficient compared to its competitors.
Users have made several recommendations for Lately based on their experiences. The three most common recommendations are as follows:
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Users suggest that businesses with a heavy social media presence should consider checking out Lately. This recommendation is based on the belief that Lately is valuable for managing and organizing social media content effectively.
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Some users recommend Lately to those who are interested in AI-powered marketing. They believe that Lately's AI capabilities can be beneficial for businesses looking to enhance their marketing efforts and streamline their processes.
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Users appreciate the convenience of uploading photos and videos to any social media platform with Lately. They find this feature useful for seamlessly sharing visual content across various platforms.
In addition to these recommendations, users also highlight the usefulness of Lately for streamlining marketing efforts and collaborating with top professionals in the field.