Linkster

Linkster Influencer Performance Cloud is a software solution designed to assist influencer marketing teams in managing collaborations, tracking performance data, and streamlining campaign management. According to the vendor, this solution caters to businesses of various sizes, including Influencer Marketing Managers, Social Media Managers, Marketing Managers, Brand Managers, and E-commerce Managers.

Key Features

Influencer discovery: According to the vendor, Linkster allows users to find influencers based on real performance data. The software suggests influencers with high revenue potential and a strong brand fit, empowering users to make informed collaboration decisions.

Performance tracking and reporting: Linkster automatically compiles real-time performance data from Google Analytics, Shopify, and Influencer Insights, enabling users to track the success of their influencer campaigns. According to the vendor, users can identify revenue-generating influencers, evaluate content performance, and analyze the success of different products.

Influencer CRM: With Linkster, users can manage all their collaborations with influencers in one centralized platform. The software automatically collects and stores data, including content created by influencers for other brands. According to the vendor, this feature allows users to quickly assess how influencers present themselves and determine if they align with their brand.

Content saving: Linkster recognizes when creators post content for users and automatically saves it. This eliminates the need for manual screenshotting and organizing content in separate folders or spreadsheets. According to the vendor, all content is seamlessly added to the user's campaign overview for easy access and review.

Campaign management: Linkster streamlines campaign management by providing a platform where users can view their team's tasks. Tasks update in real-time as they are completed, and the "Bulk Wizard" feature allows for efficient collective actions. According to the vendor, users can send out briefings with different discount codes and tracking links and easily manage the status of each task.