Lolly

Lolly is an influencer marketing platform offered by the vendor of the same name. It aims to connect brands with creators and drive sales while accelerating brand growth. According to the vendor, Lolly is designed to cater to small, medium, and large companies across various industries, including marketing professionals, social media managers, brand managers, advertising agencies, and e-commerce companies. The platform provides a range of features to facilitate influencer marketing campaigns and streamline operations.

Key Features

Discover Influencers: According to the vendor, Lolly helps brands find creators for their campaigns across popular platforms like Instagram, TikTok, and YouTube. The platform provides access to a database of over 50 million profiles, allowing brands to search for influencers based on location and niche using filters.

Evaluate Creator Performance: Lolly allows brands to analyze the performance and audience of any content creator, providing valuable insights for informed decision-making when partnering with influencers. According to the vendor, brands can uncover information about the profile and content of influencers.

Invite Creators: Lolly enables brands to invite creators to work directly with their brand at scale. The platform boasts a comprehensive database of over 20 million creators, facilitating the discovery and relationship-building process.

Engage and Communicate: Lolly offers a CRM solution for brands to communicate with creators. The vendor claims that automation can streamline communication, eliminating manual work and making it easier to manage and engage with influencers.

Campaign Management: According to the vendor, Lolly allows brands to centralize campaign management and reporting in one solution. The platform enables brands to track campaign performance and measure the success of their influencer marketing campaigns.

Integrate with Lolly Pixel: Brands can integrate Lolly Pixel to track and analyze the performance of influencers. The vendor suggests that this integration helps brands identify creators driving superior value and optimize their campaigns for better results.

Collaborate with Brands: Lolly allows creators to connect, collaborate, and create content for the brands they love. The platform aims to provide a hassle-free experience for creators to manage their full creator ecosystem in one place and discover brands that want to work with them.

Seamless Payments: According to the vendor, Lolly provides creators with payment protection, ensuring quick and secure payments through the platform.

Accelerate Influencer Search: Lolly aims to help brands accelerate their influencer search process with easy filtering options. The platform offers access to a comprehensive database of over 20 million influencers, enabling brands to quickly and efficiently find their ideal influencers.

Integrated CRM: Lolly offers an integrated CRM solution for seamless influencer management. According to the vendor, brands can connect, manage, and hire influencers at scale through the platform, utilizing automated workflows to streamline influencer communication and management.