Loopify

Loopify is a marketing automation platform developed by Loopify AS. According to the vendor, it aims to streamline customer communication and marketing efforts for businesses of all sizes. The platform offers a range of features, including email marketing, landing pages, bulk SMS, direct mail, automated flows, and detailed reports. These features cater to the needs of marketing managers, digital marketers, sales teams, retailers, and e-commerce businesses.

Key Features

Email: According to the vendor, users can create and send professional email campaigns, customize email templates using a drag-and-drop editor, personalize emails with dynamic content based on customer data, and automate email campaigns with triggers and workflows.

Landing Pages: The vendor states that users can build responsive landing pages without coding, choose from a variety of pre-designed templates, customize landing pages to align with their brand, and capture leads with signup forms and call-to-action buttons.

Bulk SMS: Users can send personalized SMS messages to their audience, create SMS campaigns with custom sender IDs, schedule SMS messages for optimal delivery, and track SMS engagement and response rates, according to the vendor.

Direct Mail: The vendor claims that users can design and send personalized direct mail campaigns using a range of print materials and formats. They can also automate direct mail campaigns based on customer actions and track delivery and response rates.

Flows: According to the vendor, users can create automated workflows for customer journeys, define triggers and actions to guide customers through the funnel, personalize messages and content based on customer behavior, and analyze and optimize flows with comprehensive reports.

Reports: Users can access real-time analytics and insights on campaign performance, track key metrics such as opens, clicks, and conversions, compare and analyze results across different campaigns and channels, and use data to make data-driven decisions and improve marketing strategies, as claimed by the vendor.

Templates: According to the vendor, users can choose from a library of pre-designed templates for emails, landing pages, and more. They can customize these templates to match their brand and messaging, save and reuse templates for efficient campaign creation, and import HTML templates for advanced customization.