Magnify

Magnify, developed by G73 Data Solutions, is a location intelligence solution that, according to the vendor, provides accurate and precise location data to help businesses make informed decisions and improve their operations. It is designed for organizations of all sizes and caters to various professions and industries, including financial services, telecommunications, home services, insurance, real estate, commercial real estate, retail, and economic development.

Key Features

Spatial Reference Framework: According to the vendor, the product provides accurate and precise location data for better decision-making. It enables structure-level geocoding, which is claimed to enhance accuracy. The vendor suggests that it helps in planning service deployment and asset allocation, as well as improving risk/opportunity analysis for serviceable locations.

MicroBuild®: The vendor claims that the product captures change in micro study areas such as Census Blocks and ZIP+4 Segments, delivering current, accurate, and precise geo-demographic data. It provides insights into population and household counts at a micro-geographic level, enhancing analysis, research, and decision-making with up-to-date data.

Address Recognition: The vendor states that the product transforms address data into standardized and preferred forms. It applies scoring algorithms to deliver recognition confidence and match consistency scores. The vendor suggests that it helps businesses leverage address recognition information beyond verification and assists in identifying growth opportunities in new markets based on low confidence scores.

Geocoding Services: According to the vendor, the product leverages a comprehensive universe of U.S. addresses for accurate geocoding. It provides premium geocodes at the structure level and minimizes false positive results by using the best combination of contributor data sets. The vendor claims that it eliminates the need for time-consuming data downloads and ingestion.

Extensive Real-Time Services: The vendor states that the product reduces time-to-market for solutions and lowers the barrier to entry for spatial querying. It offers data bundles for integration or ingestion of customer data and provides real-time access to data for quick and accurate extraction of insights. The vendor suggests that it supports integration with customers' own data for seamless operations.

Enhance Your "Address Certainty": According to the vendor, the product improves the quality of internal address data and geocoding services. It establishes a uniform standard for address data across the organization and enables seamless integration of address data with other spatial data. The vendor claims that it enhances the customer experience by matching the right offer with the right time.

Generate More Leads: The vendor suggests that the product matches the right offer to the right customer at the right time. It uses location data to determine the "next best offer" for customers and prospects, helping in identifying highly qualified customers for targeted marketing campaigns and improving lead generation and conversion rates.

Power Your Applications: According to the vendor, the product makes completed, cleansed, standardized, normalized, and geocoded data readily available. It supports applications for marketing, operations, customer service, and network planning, enhancing the performance and efficiency of business applications. The vendor claims that it enables data-driven decision-making across various departments.

Commitment to Responsible Data Stewardship: The vendor emphasizes that the product ensures accountable data provenance over time and complies with all data usage laws and codes. It provides expert technical support for data-related issues and demonstrates expertise in address standardization and geocoding technology.

Location Intelligence Software: According to the vendor, the product is a powerful data visualization tool designed for today's rapidly changing demographic landscape. It merges current and relevant demographic information with contemporary mapping capabilities, delivering accurate geo-demographic insights for the US and Canada. The vendor suggests that it can save time and money.