MAPCITE

MAPCITE is a location intelligence tool offered by TheOblong Global Ltd that aims to assist organizations and individuals in accessing and utilizing location data effectively. The product provides various applications, services, and solutions to visualize, analyze, and find insights in location data. According to the vendor, MAPCITE caters to businesses of all sizes, from small enterprises to large corporations. It is commonly used in professions and industries such as public health, insurance, non-departmental public bodies, financial services, and retail.

Key Features

Excel Maps: According to the vendor, users can easily create interactive maps within Microsoft Excel to gain location insights and visualize data in a spatial context. The maps are fully interactive and can display data as interactive points or heatmaps. The product also offers geocoding functions to enhance location data.

Distance Matrix: The product allows users to generate a table that shows the distance between pairs of locations, supporting both kilometers and miles. The distance matrix includes conditional formatting to highlight the furthest and closest locations, which can be useful for spatial analysis.

Spatial Functions: MAPCITE offers various mathematical functions to manipulate geographic locations. Users can calculate the distance between two points, count the number of locations within a given radius, find the nearest or furthest locations, and perform average, sum, or find max/min values within a specified radius.

Mapcite Web: The application enables users to visualize, interact with, and analyze location data. It supports various visualization options such as points, images, heatmaps, and shapes. According to the vendor, users can analyze location-based queries and create new data using this feature. Additionally, the product allows users to export data and print map visualizations.

Mapcite Mobile: According to the vendor, users can connect their location data to the Mapcite mobile app for real-time data discovery and capture. The app enables users to search for information based on their device's current location and capture information and images specific to the device's location. Users can also set geofences to trigger information discovery based on specific locations.

Data Hub: The product provides access to a wide range of location data sets and allows users to create custom data sets. The Data Hub also offers tools to transform data into application-ready, usable location data, ensuring the best location resolution for the data.

Geocoding: MAPCITE offers geocoding functionality to assign geographical coordinates to locations. This feature improves address quality and standardization. According to the vendor, users can match customer addresses to Ordnance Survey data, enhancing the data quality of card transactions and enabling location-based analytics and services.

Data Renovation: The product allows users to transform information with poor or no location relationship into usable location data. This feature optimizes data for location intelligence applications, improving address quality and accuracy. It cleanses, standardizes, and geocodes data to unlock the potential of the data with valuable location insights.