MAXA

MAXA is a design platform and service offered by Maxa Designs, Inc. that aims to empower brands and brokerages in creating and customizing their marketing materials. The product is designed to cater to businesses of varying sizes, from small enterprises to large corporations. According to the vendor, MAXA is utilized by a range of professionals and industries, including real estate professionals, mortgage lenders, marketing coordinators, brokerage owners, and sales teams.

Key Features

Design Editor Studio: MAXA offers a drag-and-drop design editor that allows brands and brokerages to customize their marketing templates. The vendor claims that the editor provides an intuitive interface and total design freedom, enabling admins to create marketing materials on behalf of associates by auto-populating their contact info and custom branding.

Marketing Templates Platform: MAXA provides a hub for associates to create and organize unlimited print, social media, and email marketing templates. The platform allows templates to be sorted into groups, categories, and subcategories, and can be made available to specific divisions, DBAs, and more.

Lock Templates for Brand Compliance: Admins have the ability to lock down layers, content, and brand assets to maintain brand compliance. The vendor states that customizable restrictions and limitations can be set per DBA, team, or user, with different lock colors indicating different levels of lock functionality.

Upload InDesign PDF Importer: MAXA allows the import of existing InDesign PDF files as templates, automatically populating associate information and branding.

User Contact & Branding Automation: MAXA automatically populates each associate's contact info, license numbers, headshot, and personal branding per template. This ensures that marketing materials include user information and branding.

Custom Data Integration & Sync: MAXA integrates custom MLS RETS Feed, 3rd Party Data Feeds, and Independent Data Feeds to streamline user workflow and facilitate the input of media and data into customized marketing.

Compliance Approval & Audit Reporting System: Admins can set categories and templates that require approval before users can print, share, email, download, export, or send their customized designs. Compliance departments have instant access to all past marketing by users for government auditing.

Partners Co-Branding: MAXA allows the creation of co-branded marketing materials by saving partner profiles and automatically loading their contact info, branding, and headshots.

Web to Print Solution + Direct Mailing: Users can customize and on-demand print various marketing materials, including business cards, presentations, and direct mailers. MAXA also offers data lists for direct mailing and provides custom paper type options.

Custom URL & White Label: MAXA provides the option to fully license and white label the marketing platform and design services, allowing for custom URL setup and internal platform branding.