Monitera Engage

Monitera Engage is a social media monitoring and online channel tracking solution designed to provide real-time insights and comprehensive analysis. According to the vendor, this product is specifically tailored for brands, digital agencies, call centers, and research centers. It is used by marketing professionals, social media managers, customer service representatives, market researchers, and public relations practitioners across various industries.

Realtime Insights: The dashboard provides real-time insights, allowing users to stay updated on the latest information and trends. According to the vendor, this feature helps in making proactive decisions based on real-time data and provides a comprehensive view of the digital landscape.

Instant Notifications: Users receive 24/7 notifications to stay informed about important messages. According to the vendor, this feature enables immediate response to critical situations, helping in addressing customer concerns promptly and engaging with stakeholders in a timely manner.

Advanced Reporting: The product generates detailed reports for measuring brand awareness. According to the vendor, this feature provides insights into specific periods and highlights important topics, helping in formulating strategic plans based on data analysis and enabling better decision-making by understanding brand performance.

Cover All Digital Media: The product tracks over 10 million sources in more than 50 languages, including social media platforms like Twitter, Facebook, Instagram, and YouTube. According to the vendor, this feature includes monitoring news portals, blogs, review websites, complaint sites, and forums, providing a comprehensive overview of online conversations.

AI-Empowered Perception Analysis: The product utilizes AI-powered data classification for brand and competitor analysis. According to the vendor, this feature provides perception analysis to identify brand strengths and weaknesses, helping in taking necessary actions to improve brand perception and offering valuable insights for developing effective communication strategies.

Specific Integration: The Monitera API allows data transfer to Call Center Systems or CRM systems, ensuring seamless integration with existing business tools. According to the vendor, this feature facilitates efficient data management and analysis, ensuring data accessibility and usability across different platforms.

Measuring Brand Perception: The product measures brand perception in the digital world. According to the vendor, this feature provides insights for developing effective communication strategies, helps in understanding customer sentiment and feedback, and enables brand positioning based on perception analysis.

Crisis Management: The product instantly identifies potential crisis situations for brands, providing real-time analysis of data with risk potential. According to the vendor, this feature helps in managing and mitigating brand crises effectively, enabling proactive crisis response and reputation management.

Social Media and Process Consultancy: The product offers consultancy for social media analysis, research, and CRM processes. According to the vendor, this feature provides guidance on managing social media communication effectively, assists in optimizing social media strategies and campaigns, and helps in improving customer engagement and brand reputation.

Opportunities: The product identifies opportunities to increase brand awareness. According to the vendor, this feature helps in leveraging positive communication about the brand, assists in creating viral impact and engaging brand ambassadors, and provides insights into campaign performance and factors influencing spread.