My Wine Guide

My Wine Guide is a digital wine and beverage software platform offered by MWG LLC. According to the vendor, it is designed to enhance the wine program and customer experience for restaurants, hotels, resorts, retailers, and eCommerce businesses. The platform offers a range of solutions including digital wine lists, staff training, a global wine database, digital ordering, website and social marketing, wine loyalty programs, wine preferences, wine analytics, wine QR code marketing, and wine CRM intelligence. It is targeted at small to large businesses in the food and beverage industry, including sommeliers, restaurant owners and managers, hotel and resort managers, retail store owners and managers, and eCommerce businesses in the wine industry.

Key Features

Digital Wine Lists: According to the vendor, My Wine Guide allows businesses to customize their digital wine lists to reflect their brand and concept. It offers a diverse selection of wines, cocktails, spirits, and beverages. The platform also provides curated food and wine pairings to simplify wine selection and personalized recommendations based on customer preferences.

Digital Ordering: The vendor claims that the digital ordering system seamlessly integrates with POS and inventory management systems, providing real-time updates and preventing out-of-stock situations. It also offers in-depth wine education, server alerts, and access to customer preferences, empowering staff to provide informed recommendations. Customers can conveniently pre-order wine, optimizing staff efficiency and improving the customer experience.

Website & Social Marketing: My Wine Guide helps businesses promote their wine program through their website, email, and social media platforms. The vendor claims that businesses can target their most profitable customers and increase customer traffic and wine revenue.

Staff & Server Training: According to the vendor, My Wine Guide provides comprehensive wine education materials for staff, including region and varietal information, tasting notes, and food pairing suggestions. It keeps staff updated and synchronized with inventory and menus.

Wine CRM and Analytics: The vendor states that My Wine Guide offers unique insights into wine demographics and customer preferences across locations, regions, and demographics. It provides access to an expansive global wine database with information on over 500,000 wines, including tasting notes, ratings, critic reviews, availability, and pricing data.

Integrations: My Wine Guide allows businesses to effortlessly manage wine data across multiple brands, concepts, and venues, providing a single source of truth for wine data and increasing efficiencies in inventory management.

Host Management Integration: The vendor claims that My Wine Guide integrates with Host Management Systems to input customer data into the notes section. This enables sommeliers and wine professionals to review reservations pre-service and access guests' wine preferences and history.

Promote, Feature and Personalize: My Wine Guide offers personalized marketing strategies such as one-to-one personalization, segmented social media, and email campaigns. According to the vendor, businesses can drive targeted marketing that resonates with wine-inclined customers and prospects, increasing customer traffic and wine revenue.

VIP Programs: My Wine Guide offers VIP programs to reward loyal customers and provide exclusive benefits. According to the vendor, this feature helps businesses cultivate and retain high-value customers, enhancing customer loyalty and driving repeat business.

Wine Analytics: The vendor claims that My Wine Guide provides valuable data-driven insights into customer bases and market trends. It enables businesses to analyze wine demographics, location by location, and region by region, making informed decisions for their businesses.