Nexd

Nexd is a creative management platform that enables users to create interactive digital ads without coding. According to the vendor, Nexd offers a self-service platform suitable for businesses of various sizes, from small startups to large enterprises. Marketing professionals, advertising agencies, creative designers, media traders, and e-commerce companies can utilize Nexd to build programmatic rich media ads in a short amount of time.

Key Features

Lightweight, cost-effective ads: According to the vendor, Nexd allows users to create lightweight and cost-effective programmatic ads without the need for developers or creative agencies. The platform's intuitive tools and code-free ad layouts are designed to save time and resources. Additionally, the vendor claims that Nexd's interactive solutions can help reduce CO2 emissions by 25-50% compared to traditional HTML5 ads.

Faster load times: The vendor states that Nexd's rich media ads load 2x faster than HTML5-based ads, aiming to provide a better user experience. By utilizing WebGL and GPU as a processing source, Nexd enables faster and smoother ad rendering. Furthermore, the vendor claims that Nexd's ad serving is powered by 100% renewable energy and has been certified by the Green Web Foundation.

AI algorithm optimization: According to the vendor, Nexd utilizes a proprietary AI algorithm to optimize assets, aiming to ensure optimal ad performance. The vendor claims that Nexd ads are 5-10 times lighter than traditional HTML5 ads, resulting in faster load times and higher viewability. Detailed insights about user interactions, engagement rates, load rates, viewability rates, and CO2 savings are also provided, according to the vendor.

Interactive ad formats: Nexd offers a variety of interactive ad formats, including 3D cubes, carousels, panoramas, sliders, and more. Users can reportedly import existing Facebook posts and convert them into display ads without the need for building new creative. Additionally, the vendor claims that Nexd provides features like particle effects, widgets, clickouts, interactive maps, and importing from social media.

Multiple ad types: According to the vendor, Nexd supports various ad types, such as expandable, in-feed, interscroller, interstitial, lightbox, responsive, and VPAID ads. Users can explore an ad gallery showcasing different layouts to gain inspiration. For advanced users who prefer custom-coded ads, Nexd offers flexibility and the option to build their own creative.