Overview
What is Nielsen Compass Planner?
Nielsen Compass Planner optimizes media budgets by combining clients’ data with their media allocation plans. Using machine learning algorithms and ROI norms sourced from Nielsen's global clientele, customers are able to maximize ad dollars in their media plan, and better…
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What is Nielsen Compass Planner?
Nielsen Compass Planner optimizes media budgets by combining clients’ data with their media allocation plans. Using machine learning algorithms and ROI norms sourced from Nielsen's global clientele, customers are able to maximize ad dollars in their media plan, and better predict future campaign performance.
Nielsen Compass Planner Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |