NP6

NP6 by ChapsVision is a marketing automation solution that aims to enhance customer communication management. According to the vendor, NP6 enables marketing and sales professionals in various industries, including e-commerce, retail, and financial services, to efficiently target customers, improve marketing performance, and personalize customer experiences. It is designed to seamlessly integrate with IT systems, allowing for streamlined operations and data-driven decision-making.

Key Features

Data availability: According to the vendor, NP6 allows users to target their audience quickly without relying on the IT team. It provides marketing and sales performance insights to support data-driven decision-making.

360° Customer View: NP6 offers a comprehensive customer view that is connected to the organization's IT system. It features a drag and drop editor for creating triggers based on events, searches, or time, planning tasks, measuring performance, and managing cross-channel campaigns.

Individual Cross-Channel Campaigns: NP6 enables personalized customer experiences by allowing users to create cross-channel scenarios. According to the vendor, it seamlessly integrates with various applications, enabling the activation of campaigns across integrated channels.

Data + Visualization Solution: NP6 combines data aggregation, segmentation, communication path automation, message design, and multi-channel delivery. It aims to provide users with a holistic view of customer data and enhance communication across multiple channels, including email, SMS, web, mobile, and social networks.

Centralized Customer Data: NP6 centralizes online and offline customer data, including CRM, product catalogs, receipts, web transactions, navigation, behaviors, business scores, and third-party data. According to the vendor, this comprehensive data enables better customer understanding and targeted campaign delivery.

Good Deliverability: According to the vendor, NP6 ensures high email deliverability and helps maintain a positive reputation with ISPs. It provides support from deliverability experts, assisting with managing brand reputation, compliance with regulations, and staying updated with email innovations.

Connect: NP6 aims to consolidate customer data and provide a unified view of customers. According to the vendor, it enables users to gain valuable insights and drive personalized marketing strategies.

Individualize: NP6 allows users to start personalized conversations with customers. According to the vendor, it enables the tailoring of campaigns to meet specific customer needs and preferences, enhancing the overall customer experience.

Optimize: NP6 provides users with the ability to test and measure the performance of campaigns. According to the vendor, it offers valuable insights into campaign effectiveness, allowing for optimization of marketing efforts.