OpenDEM

OpenDEM is an email marketing platform developed by Web Service Internet Solutions S.r.l. It is designed to simplify and streamline the process of creating and sending newsletters. The platform is suitable for small and medium-sized businesses (SMBs) seeking a user-friendly email marketing solution. OpenDEM is utilized by marketing professionals, small business owners, e-commerce companies, non-profit organizations, and event organizers to effectively engage their target audience through personalized email campaigns.

Easy HTML Newsletter Creation: OpenDEM offers an intuitive interface that guides users through the process of creating customized HTML newsletters. With pre-designed templates and layouts, users can easily create professional-looking newsletters. The platform provides four different editing modes to cater to users' varying expertise levels.

Efficient Contact List Management: OpenDEM allows users to efficiently manage their email recipients by organizing them into lists. Users can segment their contacts based on specific criteria, enabling targeted and personalized email campaigns. The platform supports both single opt-in and double opt-in methods for managing subscriptions. Additionally, users can access aggregated statistics for each list, providing valuable insights into campaign performance.

Real-Time Tracking and Monitoring: OpenDEM provides real-time tracking and monitoring of email campaign results. Users can access detailed statistics for each newsletter, including recipient opens, clicks, and unsubscribe requests. The platform also maintains a comprehensive history of all sent newsletters, allowing users to analyze and compare campaign performance over time.

Anti-Spam Newsletter Delivery: OpenDEM prioritizes email deliverability by actively combating spam and adhering to GDPR regulations. The platform regularly evaluates and verifies its infrastructure and security policies to maintain a high reputation for its IP addresses and servers. OpenDEM assists users in maintaining clean recipient lists and managing opt-outs to ensure compliance with data protection regulations.

API Integration for Data Synchronization: OpenDEM offers seamless integration with other tools and applications through its free API. Users can easily synchronize their contact data, add or remove contacts, and automate workflows. The platform supports integration with websites, blogs, e-commerce platforms, and custom applications, providing a unified solution for managing email marketing efforts.

Flexible Pricing Plans: OpenDEM offers a range of pricing plans tailored to different email sending needs. Users can choose the plan that aligns with their contact list size and project requirements. The pricing plans are scalable, allowing users to upgrade as their contact list and campaigns grow. OpenDEM ensures transparent and detailed pricing information, providing cost-effective options compared to competitors.

Quick Setup: OpenDEM offers a straightforward and quick setup process, allowing users to configure their account and start utilizing the platform within minutes. The intuitive interface and user-friendly onboarding process ensure a seamless experience for users.

Segmentation and Targeting: OpenDEM empowers users to segment their contact lists based on various criteria such as demographics, interests, or engagement level. This enables targeted and personalized communication, ensuring that recipients receive relevant content tailored to their preferences.

Automation Features: OpenDEM provides automation features such as autoresponders and drip campaigns. Users can set up automated email sequences based on triggers or specific actions, allowing for timely and personalized communication with their audience.

Mobile Optimization: OpenDEM ensures that email campaigns are optimized for mobile devices, providing a seamless user experience across different screen sizes. This enables users to effectively engage with their audience on mobile devices, where a significant portion of email opens occur.