Parkbench

Parkbench is a platform designed to assist real estate agents and homeowners. According to the vendor, it provides exclusive neighborhood websites for real estate agents to establish themselves as Local Leaders® in their communities. These websites offer hyperlocal resources to community members, and local business owners can create profiles, publish coupons, and host customer reviews for free. The websites are tailored to each unique neighborhood and are updated daily with relevant news, events, and more.

Key Features

Neighborhood Website: The vendor states that real estate agents are granted exclusive rights to their neighborhood website, allowing them to offer hyperlocal resources to community members. Local business owners can create profiles, publish coupons, and host customer reviews for free. Each website is tailored to its unique neighborhood and updated daily with relevant news, events, and more.

Aggregated local news and events, daily: The neighborhood websites feature aggregated local news and events on a daily basis, aiming to keep residents informed about what's happening in their community. This feature is intended to help real estate agents establish themselves as a reliable source for local information.

Business directory with reviews and deals: The neighborhood websites include a business directory where local businesses can be listed. Business owners can showcase their services, products, and customer reviews. They can also offer exclusive deals and coupons to attract local customers.

Weekly newsletter publication: According to the vendor, Parkbench sends out a weekly newsletter to residents of the neighborhood websites, highlighting local news, events, and deals. This feature aims to help residents stay connected and engaged with their community.

Local real estate data: The neighborhood websites provide local real estate data, including information about recent sales, market trends, and property listings. This feature is intended to help residents and potential homebuyers stay informed about the local real estate market.

Local Business Spotlight Playbooks: Real estate agents have the opportunity to interview and feature local business owners on the neighborhood websites. According to the vendor, this feature helps agents forge relationships and expand their networks. Parkbench provides scripts and playbooks to guide agents through the process.

Coaching and Accountability: Parkbench offers coaching and accountability to real estate agents, aiming to assist them with personal and professional growth. Coaches hold agents accountable and provide motivation towards their goals.

Exclusive Content: Local Business Interviews: According to the vendor, over 10,000 local businesses have been interviewed and featured on the neighborhood websites. This feature provides businesses with a free platform to promote themselves and gain new clients, while promoting shopping local and supporting the local economy.