Parker Events

Parker Events is an ERP software specifically designed for the hospitality industry, with a focus on managing wedding venues and catering businesses. According to the vendor, this solution aims to streamline and enhance the management of event planning and execution. It is targeted towards small to medium-sized companies in the hospitality industry, including wedding venue managers, catering business owners, event planners, hospitality management professionals, and event coordinators.

Key Features

CRM and Customer Management: According to the vendor, Parker Events provides a CRM system to track and manage customer inquiries, schedule visits, and follow up on leads. Users can generate personalized menus and service quotes, compare contracts, track statistics, and monitor objectives.

Corporate App for Customers: The vendor states that Parker Events offers a corporate app for customers to access and interact with their event details. Customers can schedule menu tastings, select final menu options, provide specific instructions, organize guest lists, indicate dietary restrictions, and design the wedding day protocol.

Private Customer Event Area: According to the vendor, Parker Events provides a private area for customers to access and manage their event details. Customers can view and modify event information, manage their agenda, select templates for seating plans and menu cards, create a wedding website, and share it through digital invitations.

Digital Marketing Tools: The vendor claims that Parker Events includes digital marketing tools to enhance customer relationships and engagement. Users can send automatic quality surveys, create and share marketing materials, and showcase venue images to attract potential customers.

Recipe and Ingredient Management: According to the vendor, Parker Events provides technical sheets for managing recipes and ingredient costs. Users can access up-to-date recipes, calculate profitability, manage ingredient prices, and track production costs.

Cost Calculations and Profitability Analysis: The vendor states that Parker Events offers updated cost calculations and profitability analysis for each dish. Users can track ingredient costs, monitor production costs, and optimize menu pricing.

Personnel Management: According to the vendor, Parker Events includes a personnel management feature to handle staffing requirements for events. Users can assign staff members, manage schedules, and track availability.

Event Staff Association: The vendor claims that Parker Events allows users to associate staff members with specific events to streamline operations. Users can assign roles and responsibilities, improving communication and collaboration during event planning and execution.

Production Planning: According to the vendor, Parker Events offers production planning capabilities to manage workflow and production processes. Users can plan and schedule production tasks, optimizing resource allocation and ensuring timely execution.

Traceability and Inventory Management: According to the vendor, Parker Events provides traceability features to track the flow of raw materials from procurement to specific events. Users can monitor raw material usage, manage inventory, and minimize waste.