Perzonalization

Perzonalization, developed by Reindent LLC, is an AI-powered eCommerce personalization engine designed to deliver a personalized shopping experience for small to large-sized eCommerce businesses. According to the vendor, this solution is utilized by eCommerce executives, online retail brands, marketing professionals in the eCommerce industry, eCommerce store owners, and digital marketing agencies specializing in eCommerce.

Key Features

Personalized Product Recommendations: According to the vendor, Perzonalization delivers personalized shopping experiences tailored to each shopper's unique taste and intent. Recommendation widgets can be customized and arranged on different website pages. The vendor claims that this feature helps boost sales by suggesting similar products and reduces site abandonment by offering alternative options when items are out of stock.

Automated Emails: The vendor states that Perzonalization allows businesses to reconnect with shoppers through automated, personalized content based on predefined criteria. Personalized recommendation widgets can be added to inspire further shopping and increase customer loyalty, potentially leading to higher sales.

Personalized Emails: According to the vendor, Perzonalization enables the personalization of emails by inserting markup code into existing templates. The vendor claims that personalized emails can be sent through any email service provider (ESP), and recommendations can be delivered when emails are opened. The design of recommendation widgets can also be customized to match the look and feel of email templates.

Mobile API: Perzonalization offers a mobile API that allows businesses to integrate the power of personalization into native mobile apps. The vendor claims that this integration is seamless and can be achieved through a platform-independent REST API. The product also enables tracking of users across devices for a consistent personalized experience.

Onsite eCommerce Product Recommendations: The vendor states that Perzonalization allows businesses to display personalized product recommendations on various website pages, including the home page, product detail page, category page, and cart page. Personalized product recommendations on the home page can potentially increase conversion rates. The vendor also claims that real-time performance tracking is provided to monitor the conversion and contribution of each recommendation widget.

Real-Time Performance Tracking: According to the vendor, Perzonalization offers real-time performance tracking, allowing businesses to monitor the conversion and contribution of recommendation widgets. The product provides insights into the performance of converted products and the click-through rate (CTR) of recommendations, potentially enabling businesses to optimize performance based on real-time data.

Campaign Banner Lists: Perzonalization allows businesses to prioritize and display campaign banners that match shoppers' unique shopping taste and intent. The vendor suggests that this feature can help increase interaction rates by inspiring first-time visitors with trending and best-selling products.

Easy Integration: The vendor claims that Perzonalization offers a simple integration process, requiring no complicated integrations or technical expertise. According to the vendor, businesses can easily enable AI-powered personalization by copying and pasting a few snippets of code. The product is designed to work on any platform and can integrate with any eCommerce site.

Cross-Channel Personalization: Perzonalization is designed to recognize user behavior across different devices and offer a seamless personalized experience on web, mobile, and email. According to the vendor, the product aims to determine the user regardless of the screen they use and provide consistent personalized recommendations.

Rule-Based Recommendations: According to the vendor, Perzonalization allows businesses to create custom recommendation blocks with personalized algorithms based on defined conditions and filters. The product enables the display of recommendations based on popular, recently viewed, frequently bought together, discounted, and new arrivals products.

Individual Tracking: Perzonalization offers the ability to track the performance of each recommendation widget and email trigger individually. According to the vendor, businesses can analyze the click and conversion rates of recommendations to understand what works best for their store and optimize performance accordingly.