Phonic

Phonic is a voice and video survey platform that, according to the vendor, aims to revolutionize the way surveys are conducted by allowing users to collect qualitative insights at scale. It is designed to break down the barriers between quantitative and qualitative research, enabling businesses of various sizes to gather insights that they can trust. According to the vendor, Phonic is used by professionals in market research, academic research, marketing, user research, and healthcare providers.

Key Features

Voice and Video Surveys: According to the vendor, users can build voice and video surveys with traditional question types and collect qualitative data sets that combine qualitative insights and quantitative measures.

Leaner, Faster Research: The vendor claims that Phonic offers a user-friendly, online qualitative research solution that is designed to streamline the research process, potentially saving time and increasing efficiency.

Survey Design: According to the vendor, users can design unmoderated studies that capture audio, video, and screen recordings using over 20 question types, stimuli, skip logic, and more.

Response Collection: Phonic offers multiple options for collecting responses, including sharing survey links, embedding forms on websites, and integrating with third-party recruitment platforms, according to the vendor.

Results Analysis: The platform provides AI-enabled features, such as automatic transcription, multi-modal sentiment analysis, and response tagging, that, according to the vendor, can accelerate analysis and help users sort through large amounts of data quickly and efficiently.

Reports and Showreels: According to the vendor, Phonic includes a cloud-based video editor that allows users to create visually engaging reports and showreels combining audio, video, charts, and markdown blocks.

Transcription and Translation: Phonic offers transcription services in 32 languages and free translation for multilingual studies, according to the vendor, making it easy to conduct research globally.

Response Coding and Analysis: Users can choose between automated, manual, or hybrid response coding options, and according to the vendor, Phonic also offers sentiment and emotional analysis to gain deeper insights from the collected data.

Media Enabled Surveys: The vendor claims that users can add media, such as images and videos, to any question type in their surveys using a custom HTML editor provided by Phonic.

Custom Branding: According to the vendor, users can customize their surveys with their own branding by selecting fonts, colors, and uploading their logo, ensuring a fully white-labeled survey experience.