Picstagraph

Picstagraph, developed by Picstagraph GmbH, is a platform that aims to connect businesses with creators, facilitating the creation of impactful content for marketing activities. According to the vendor, this platform is intended for use by small to large companies in various industries, including marketing professionals, advertising agencies, social media managers, content creators, and e-commerce businesses. With Picstagraph, businesses can create contests and castings to find the most suitable creators for their projects, allowing them to receive user-generated content (UGC) and high-quality content from their community.

Key Features

Create Contest: According to the vendor, users can easily create unique contests in just a few minutes, even without design or programming skills. The platform provides a simple form-based process for contest creation and allows users to customize the contest style to align with their branding.

Publish Contest: The vendor claims that Picstagraph enables users to publish their contests on the platform and include them anywhere with just a few clicks. Users have the option to embed the contest as an iFrame on their website or directly on Picstagraph. The platform ensures that all registrations, uploads, and interactions run through the Picstagraph platform.

Activate Creatives: The vendor states that Picstagraph helps users share or promote their contests with their target audience through social media or offline advertising. This feature aims to attract creative individuals to apply with high-quality content for the contests. It facilitates the process of finding creative customers and turning them into brand ambassadors.

Explore Customers: According to the vendor, Picstagraph allows businesses to discover the creativity of their customers and how they utilize their products or services. The platform provides insights into the creativity of the target audience and their engagement with the brand. It also enables businesses to gather user-generated content (UGC) from their community.

Start Engagement: The vendor claims that Picstagraph encourages users to interact with their target audience instead of relying solely on one-sided advertising. This feature aims to foster engagement and collaboration between businesses and their customers, creating opportunities for meaningful interactions and brand building.

Receive UGC: According to the vendor, Picstagraph enables businesses to receive high-quality content from their community that can be utilized for marketing purposes. The platform provides a user-friendly interface for users to submit user-generated content, such as images and videos. This ensures a steady stream of authentic and relevant content for marketing campaigns.

Communicate Branding: The vendor states that Picstagraph helps users communicate their branding strategy in a simple way through their contests. It allows businesses to showcase their brand identity and values to their audience, reinforcing brand messaging and creating a consistent brand experience.

All-in-one Solution: According to the vendor, Picstagraph offers a comprehensive solution that connects businesses with the winners of their contests. This facilitates communication and collaboration between businesses and contest participants. It also enables businesses to make offers to the best participants for their UGC or further cooperation for advertisements.

Landing Page: Picstagraph provides each contest with its own individual landing page, which the vendor claims effectively markets the contest. This feature allows businesses to showcase their contest and engage participants from a dedicated page. It offers a professional and visually appealing platform for participants to learn about and join the contest.

Jury: According to the vendor, Picstagraph adds professionalism and authority to contests by including a jury section. This feature offers the option to have expert judgment and ratings of participants via a live stream, enhancing the credibility and reputation of the contest.