Pinnion

Pinnion is a data collection platform offered by Pinnion, Inc. According to the vendor, it is designed to help businesses of all sizes collect feedback and insights from their audience through surveys, polls, and quizzes. The platform provides a range of features for creating, publishing, and analyzing surveys, as well as lead acquisition and mobile survey capabilities. Pinnion is said to be suitable for various professions and industries, including market researchers, product managers, marketing professionals, customer experience managers, and healthcare organizations.

Key Features

Data Collection Done Right: According to the vendor, Pinnion offers a comprehensive platform for collecting data through surveys, polls, and quizzes. Users can create customized surveys quickly and easily, without the need for coding. The platform supports various question types, including open response, radio/check box, image selection, picker, and sliding scale.

Robust Capabilities: Pinnion is claimed to provide a secure, stable, scalable, and extensible platform for data collection. The drag and drop authoring feature allows users to create and customize surveys with ease. The platform also offers robust analytics capabilities, including optimal market research, real-time results, statistical analysis, and customizable reporting.

Mobile Friendly - Exceptional Visual Presentation on any Device: Pinnion is designed to provide an optimized experience on any device, including phones, tablets, and desktops. According to the vendor, the on-demand Web App ensures a seamless user experience across different devices. Pinnion also integrates directly into iOS/Android Apps, allowing businesses to capture information anytime and anywhere. Additionally, the platform supports legacy SMS, enabling the reach of hard-to-reach audiences through sophisticated surveys.

Pinion Audience Response: The vendor claims that Pinnion's polls and quizzes can increase user engagement and site participation, as well as drive social sharing of content. Users can create interactive and shareable polls and quizzes, similar to those seen in Time Magazine and the Wall Street Journal. Pinnion provides design tools that allow customization of audience response tools to maintain brand consistency.

Lead Acquisition: Pinnion is said to assist businesses in acquiring and qualifying leads easily through questionnaires and data acquisition. According to the vendor, users can replace outdated web forms with dynamic product questionnaires for better lead qualification. Pinnion also offers hosted landing pages for questionnaires, designed to meet user requirements.

Analytics: Pinnion provides real-time analytics, allowing users to view, share, and chart results as they come in. Users can segment results in real-time to focus on the most meaningful responses. According to the vendor, Pinnion supports the export of results to ASCII, Excel, and SPSS formats. The platform also allows for streaming of results to existing analytics backends.

Mobile: Pinnion is claimed to make it easy to capture customer feedback through mobile surveys. According to the vendor, the platform provides great-looking surveys that are always available on any device. Surveys started on one device can be resumed on any other device. Pinnion offers easy integration into existing apps and supports SMS surveys for customers without rich web experience devices.

Design: Pinnion allows users to customize surveys, polls, and quizzes to align with their brand. The platform offers tools for customizing colors, fonts, images, and logos. Users can save formatting choices as themes for easy re-use on future surveys. According to the vendor, Pinnion provides control over every aspect of survey design, including themed pages and survey theming.

Installing the Pinnion WordPress Plugin: According to the vendor, Pinnion offers a WordPress plugin that allows for easy integration with WordPress websites. Users can create and manage Pinnion surveys directly within the WordPress platform.