Plezzel

Plezzel is a digital advertising solution designed to assist real estate agents, property developers, mortgage brokers, insurance companies, and government agencies in finding and nurturing leads. According to the vendor, Plezzel offers a range of key features that can benefit businesses in the real estate industry.

Key Features

Lead Generation: According to the vendor, Plezzel allows users to target potential buyers and sellers through social media channels and popular websites. It aims to increase brand and listings exposure through digital ads, with powerful targeting options available to reach the desired audience.

Data Solutions: Plezzel claims to provide automated audience creation and segmentation, allowing users to show personalized content to buyers, sellers, and investors at the right time. The vendor states that the platform utilizes a layered, targeted approach by considering factors such as geographic location, age, affluence, and interests to find ideal audiences. It also offers the ability to leverage existing datasets for improved targeting and provides meaningful reporting and insights.

Benchmarking: Plezzel offers smart automation features to save time and focus on listing and selling, as per the vendor. The platform includes branded templates for creating and designing digital ads, and it handles the deployment and optimization of ads. The vendor also claims that Plezzel provides automated ads and instant enquiry management, along with continuous support from agents throughout the process.

Process Automation: According to the vendor, Plezzel enables users to reach their target audience at the right time with the right message. It offers automated reporting and digital expert assistance for targeted property campaigns. The platform also includes automated retargeting capabilities to nurture potential leads throughout the property journey.

News & Research: Plezzel provides monthly Housing Chart Packs that offer the latest statistics, facts, and figures on the residential property market, according to the vendor. Users can access research news, property pulse updates, and articles to stay informed about clearance rates, auction activity, and market trends.

Request a Callback: Plezzel allows users to request a callback from their team by providing contact information, including first name, last name, company, phone, email, and suburb. Additional fields are available for CRM contacts and average listings in the last 12 months. Users can select options related to their business challenges, such as lead generation, benchmarking, automation, or risk management, and provide specific requirements or inquiries in the additional comments field.