PostSpeaker

PostSpeaker is a social sharing tool that aims to enhance reach and engagement on LinkedIn. According to the vendor, it allows companies to leverage the social media reach of their employees and other ambassadors by automating the process of sharing and liking posts on LinkedIn. It is suitable for businesses of all sizes and is commonly used by professionals in content marketing, social selling, recruitment, and employee advocacy.

Key Features

Boost your reach on LinkedIn: PostSpeaker enables users to potentially expand their reach on LinkedIn by leveraging the social media reach of their employees and other ambassadors. Users can request colleagues to automatically share or like their LinkedIn posts, potentially increasing visibility and engagement.

Increase the visibility of your organization: PostSpeaker claims to ensure that all individuals who express their willingness to share content actually follow through, potentially enhancing the visibility of the organization. The more colleagues willing to participate, the greater the potential impact on the organization's visibility.

Lighten the load for your colleagues: PostSpeaker automates the sharing and liking process, potentially reducing the workload for colleagues who no longer have to manually share every time. Colleagues only need to take action if they choose not to repost or wish to leave a comment, making it easier for them to participate.

Manage timing and reach: Users have full control over the timing and reach of their posts on LinkedIn. They can determine when and how their posts are shared and liked, ensuring they have control over the timing of their message.

Save on sponsored content costs: PostSpeaker allows users to potentially save on sponsored content costs by having their message shared by a group of ambassadors instead of relying solely on expensive advertising. According to the vendor, organically bringing attention to a message through ambassadors can build more trust than sponsored content.

Make it easy for your colleagues: PostSpeaker is designed to simplify the process of sharing and liking content on LinkedIn for colleagues. Users can invite colleagues to become ambassadors and easily send invitations to everyone willing to help with sharing and liking.

100% in control: Users have complete control over the sharing and liking process. They can decide whether they want their posts to be shared, liked, or both, and can set preferences for their ambassadors.

Pay as you go: PostSpeaker offers a pay-as-you-go pricing model, allowing users to only pay for the features they use. According to the vendor, there are no fixed costs, and the expense is claimed to be a fraction of the cost compared to paid content promotion.

Simple, flexible, effective: PostSpeaker is positioned as a simple, flexible, and effective tool for content promotion on LinkedIn. It can be utilized by teams of any size, from small groups to larger teams with multiple ambassadors.

For once or a specific period: Users can choose to have their ambassadors promote their content for a single occasion, indefinitely, or within a set timeframe. The number of messages ambassadors can share or like can also be specified, according to the vendor.