Prado

Prado is a subscription management platform designed specifically for food service operators. It offers a solution for small to large-sized meal delivery companies, meal prep businesses, food and beverage businesses, online food retailers, and other professionals in the food service industry. According to the vendor, Prado allows businesses to customize their menus, showcase new products, upsell premium services, manage referrals, implement loyalty programs, and optimize their ordering and fulfillment processes. This all-in-one platform is tailored to meet the unique needs of food service operators, with the aim of streamlining operations and enhancing the customer experience.

Key Features

Branding: According to the vendor, Prado enables businesses to customize and update menu styling to showcase their brand and style. It allows them to maintain a fresh online presence that aligns with their offerings.

Upselling: Prado provides businesses with the ability to showcase new products and premium services, with the option to customize product mix and pricing across different locations and channels.

Referrals: Prado includes a built-in referral program that rewards customers for referring others to the business.

Loyalty: According to the vendor, Prado offers a fully customizable rewards program that can be used both in-store and online. It aims to increase basket size through multi-purchase discounts.

End to End Solution: Prado provides backend tools that aim to improve the bottom line for food service operators. It offers features such as accepting payments for subscriptions and one-time orders in one place, setting delivery days and cutoff times, managing inventory per location, and integrating a fully integrated POS system.

Flexible ordering experience: Prado aims to provide a seamless ordering experience for customers. It allows them to set up subscriptions, one-time orders, and add-ons through one platform. The built-in communication feature keeps customers updated on order status, subscriptions, and product launches. Additionally, customers can manage multiple subscriptions and make alterations without contacting customer service.

Targeted Marketing: Prado offers the ability to reach out to specific customer segments such as lapsed customers, high spenders, and non-subscribers. It provides email and SMS communication options to keep customers informed and engaged.

Flexible Fulfillment: According to the vendor, Prado allows businesses to optimize their fulfillment process by setting delivery days, cutoff times, and delivery zones. It also enables businesses to set up ordering rules and menus per market and location, as well as manage inventory for accurate forecasting and prepping.

Easily connect with customers: Prado provides tools to manage customer support and interactions, regardless of the fulfillment method. It aims to facilitate seamless communication with customers for a positive experience.