Silverpop Engage Competitors and Alternatives

Mon Jul 29 2013 17:08:03 GMT-0500 (CDT)
Vice-President in Marketing
Title:  VP, Product and Content Marketing
Job Type:  Vice-President
Department:  Marketing
Industry:  Internet
Size:  51-200 employees

 - We are certain that marketo is helping us provide compelling drip marketing for our nurture campaigns ... these are prospects that we previously had not been staying in touch with in a programmatic way.

Fri Nov 15 2013 14:26:50 GMT-0600 (CST)
 11 |   0 |  0

Director in Marketing
Title:  Director of Marketing
Job Type:  Director
Department:  Marketing
Industry:  Marketing and Advertising
Size:  11-50 employees

 - HubSpot can easily replace 90% of the disparate tools you may currently be using to run marketing (Website CMS, Blogging, Email Marketing/Automation, Forms, Contact Database, Analytics, Social Publishing). The user experience within the tool is less fragmented than many of the comparable systems.

Mon Jul 07 2014 10:19:21 GMT-0500 (CDT)
Manager in Marketing
Title:  Marketing Director
Job Type:  Manager
Department:  Marketing
Industry:  Security and Investigations
Size:  11-50 employees

 - MailChimp is well suited for mass email. If you need something more specialized, this is not the service for you.

Fri Nov 01 2013 15:54:03 GMT-0500 (CDT)
 4 |   0 |  0

Manager in Marketing
Title:  Manager - Commercial Marketing
Job Type:  Manager
Department:  Marketing
Size:  1001-5000 employees

 - It has become an integral tool in our marketing toolkit. The downside of having systems integrated with this tool (which is really key to getting the most value out of the tool~ we are still in progress to integrate with our CRM) is that you are a little more sticky to Eloqua so it is harder to think about leaving.

Fri Jan 31 2014 11:59:04 GMT-0600 (CST)
Catheline Shin
Title:  Sr. Marketing Specialist
Job Type:  Program Manager
Department:  Marketing
Company:  IntelliCyt Corporation
Industry:  Biotechnology
Size:  11-50 employees
Reputation
Points:  40

 - Act-On is great if you are a small to mid-size company looking to maximize your marketing spend. It is well-priced and excellent value --it's based on your list send rather than your database size or users etc. I have auditioned many providers including Silverpop, Marketo, Eloqua, and Lyris and it was definitely a Goldilocks and the three bears for me. Too many features, too few features, and just right.

Fri Nov 01 2013 11:26:11 GMT-0500 (CDT)
Peter Martin
Title:  Director, Marketing Operations
Job Type:  Director
Department:  Marketing
Company:  Medicity
Industry:  Hospital & Health Care
Size:  5001-10,000 employees
Reputation
Points:  40
Likes:  1

 - If starting out in marketing automation, Pardot is a solid choice (will be interesting to see how SFDC/ExactTarget handle the integration efforts).

Thu Nov 21 2013 16:32:22 GMT-0600 (CST)
Project Manager in Marketing
Title:  Internet Marketing Manager
Job Type:  Project Manager
Department:  Marketing
Industry:  Information Technology and Services
Size:  51-200 employees

 - I think it's an awesome product and haven't found another one quite like it. I tried MailChimp once and it was a nightmare. We use Salesforce to organize our leads and we can easily upload them into groups of the iContact platform.

Sat Dec 07 2013 11:51:39 GMT-0600 (CST)
Board Member in Social Media
Title:  Communications Director
Job Type:  Board Member
Department:  Social Media
Industry:  Non-Profit Organization Management
Size:  11-50 employees

 - How much time do you want to invest in learning how to implement? Concerns over the reliability of the service regarding Spam are close to nothing. ConstantContact seems to be a leader in the direct email marketing. Their business has a long and trusted track record.

Wed Apr 16 2014 16:39:20 GMT-0500 (CDT)
Ron Davis
Title:  Proprietor
Job Type:  Consultant
Department:  Engineering
Company:  Reactuate Software
Industry:  Computer Software
Size:  1-10 employees
Reputation
Points:  40

 - When you are new and have no list, or a small list, it is great. It's the starter service. It works well for larger lists to, but the costs go up, so you'd better be generating income from those bigger lists. If you need to send emails based on what a user does in another email, there isn't any support for that.

Fri Nov 01 2013 17:15:43 GMT-0500 (CDT)
 41 |   0 |  0

Manager in Sales
Title:  Manager, CRM & Technology
Job Type:  Manager
Department:  Sales
Size:  501-1000 employees

 - Despite the shortcomings of user interface and basic troubleshooting difficulty, Neolane is much more robust and delivers better capabilities to our sales and marketing staffs than any other product we have used here or any product our staff members have used at other locations.

Fri May 09 2014 10:44:26 GMT-0500 (CDT)
Abdul - Khan
Title:  Founder and Project Director
Job Type:  Director
Department:  Marketing
Company:  Pass the Popcorn
Industry:  Marketing and Advertising
Size:  1-10 employees
Reputation
Points:  40
Trailblazer (1)

 - The account management team is very receptive to our individual requirements.