Sniffie

Sniffie is an ecommerce pricing platform offered by Sniffie Software Ltd. According to the vendor, Sniffie helps businesses of all sizes analyze, optimize, and enhance their pricing strategies. It is designed for professionals in various industries, including Ecommerce Managers, Pricing Analysts, Merchandisers, Retailers, and Manufacturers.

Key Features

Pricing Module: According to the vendor, this module allows businesses to maximize ecommerce sales with automatic and quick pricing. It includes features such as dynamic pricing, pricing campaigns, repricing, and legal and compliance tools.

Price Optimization Module: The vendor claims that this module enables businesses to optimize ecommerce sales and margins using price optimization tools. It helps understand demand and use it in forecasting. Features include profit optimization and markdown optimization.

Price Monitoring Module: According to the vendor, this module allows businesses to track competitor pricing, campaigns, and availability. The data collected can be used for dynamic pricing or detailed market analysis. Features include price monitoring, campaign monitoring, and availability monitoring.

Native Integration: Sniffie offers seamless integration with Shopify, allowing businesses to pull data from their Shopify store for analysis and optimization. The vendor states that this integration enables AI-driven pricing and forecasting.

Dynamic Pricing: The vendor claims that Sniffie allows businesses to adjust pricing based on customer behavior and changes in the market. Safeguards can be set to stay within preferred limits or changes can be approved manually. The aim is to find the optimal price point for increased revenue or profit margins.

Campaign Monitoring: According to the vendor, this feature allows businesses to monitor competitor campaigns and their duration. It helps analyze the impact of these campaigns on pricing and make profitable adjustments. Users can receive alerts when competitors launch campaigns that require a reaction.

Profit Optimization: Sniffie offers automated profit optimization, as per the vendor. It claims to help businesses find the most profitable price point using AI-driven optimization algorithms. Users can simulate various scenarios to forecast revenue, profit, and stock.

Price Monitoring: The vendor states that Sniffie accurately tracks competitor pricing and changes. This feature enables businesses to analyze market pricing, campaigns, and trends. The aim is to ensure that pricing remains competitive.

Availability Monitoring: Sniffie allows businesses to monitor competitor stock levels and availability, according to the vendor. This data can be used to optimize their own stock levels and pricing. Users can stay informed about market supply and demand.