Softgiving

Softgiving is an online fundraising platform that offers alternative fundraising solutions for charities and brands. According to the vendor, their main products, HERO by Softgiving and EVENTS by Softgiving, cater to charities and brands of all sizes, from small nonprofits to large corporations. This platform is utilized by a range of professions and industries including nonprofit organizations, marketing and brand management, digital influencers and streamers, the gaming and esports industry, and corporate social responsibility departments.

Key Features

Be a HERO! Stream for Charity: Softgiving offers HERO by Softgiving, a fee-free online fundraising platform that seamlessly integrates into any livestream platform. Streamers can create free campaigns and engage their audience in fundraising activities, with 100% of the funds raised going directly to the charity, according to the vendor.

EVENTS by Softgiving: Softgiving provides EVENTS by Softgiving, an online fundraising service that creates and manages high-impact online events for charities and brands. This service removes the complexity of building a presence in the online streaming space, offering a deep network of trusted influencers ready to conduct events for charities, according to the vendor.

Raise More Donations: Softgiving's online fundraising platforms, HERO and EVENTS, aim to help charities raise more donations by enabling streamers to engage their audience and encourage them to donate to their chosen charities. EVENTS creates high-impact online events that attract donors and generate donations for charities, according to the vendor.

Generate Awareness: Softgiving's online events and fundraising platforms aim to help charities generate greater awareness for their causes. Through livestreaming and online events, charities can reach a wider audience and raise awareness about their mission and impact, according to the vendor.

Create New Donor Lists: Softgiving's platforms, HERO and EVENTS, aim to help charities create new donor lists by engaging with streamers and participating in online events. These platforms provide tools to capture donor information and build relationships with new supporters, according to the vendor.

Brand Activation: EVENTS by Softgiving provides a way for brands to recognize and activate their partners in an experience that gives them value and access to a hard-to-reach audience, according to the vendor. Brands can sponsor online charity events and support causes that align with their values.

Overlays: Softgiving's platforms offer overlays, customizable graphics that can be displayed during livestreams to promote fundraising campaigns or brand partnerships. Overlays provide a visual representation of the cause or brand being supported, increasing engagement and awareness, according to the vendor.

Giveaways: Softgiving's platforms include giveaways, promotional activities that incentivize audience participation and donations. Giveaways can include prizes or rewards for donors or participants, encouraging them to contribute and engage with the fundraising campaign, according to the vendor.

Matching: Softgiving's platforms offer matching opportunities, where brands or sponsors can match the donations made during a fundraising campaign. Matching donations can increase the impact of the campaign and incentivize more people to contribute, according to the vendor.