springbig

springbig is a cannabis marketing platform designed to assist cannabis dispensaries in increasing customer retention, boosting revenue, building customer loyalty, and creating more effective marketing campaigns. This solution caters to cannabis dispensaries of all sizes, from small local shops to large multi-location chains. According to the vendor, professionals and industries such as cannabis dispensaries, cannabis brands, cannabis delivery services, cannabis cultivators, and cannabis distributors can benefit from the features and functionalities offered by springbig.

Key Features

Cannabis Dispensary Loyalty Programs: According to the vendor, dispensaries can enhance customer acquisition and maximize revenue and customer loyalty through customizable loyalty programs. These programs offer reward points that can be redeemed for exclusive deals and discounts. Customers can earn cash back points for every dollar spent, and the seamless integration with point-of-sale systems allows for easy tracking and redemption.

Dispensary Text Message Marketing: The vendor claims that dispensaries can utilize text message marketing, which is considered the most effective marketing channel for cannabis businesses to reach potential customers. Compliance with FCC regulations ensures the delivery of personalized messages based on customer preferences and behaviors. The vendor states that text messages have a high open rate, which can guarantee a high return on investment for dispensaries.

Cannabis CRM: According to the vendor, springbig's CRM provides unique data insights specific to the cannabis industry, enabling dispensaries to create targeted marketing campaigns based on real-time data. The CRM can seamlessly integrate with loyalty programs and text message marketing campaigns, enhancing customer engagement and conversion rates. The vendor suggests that dispensaries can increase customer satisfaction, retention, and basket size through the use of this CRM software.

Cannabis Advertising Network: The vendor offers a unique advertising network called Brands by springbig, which connects cannabis brands directly to consumers. Through this network, brands can send sponsored text message marketing campaigns to retail cannabis businesses. According to the vendor, dispensaries can reach engaged cannabis consumers through targeted advertising campaigns delivered via text messages, resulting in a significant increase in brand awareness.

Dispensary Referral Program Software: The vendor claims that dispensaries can leverage word-of-mouth advertising by generating unique trackable links for champion customers to share with their network. By incentivizing customers to refer new customers to the dispensary, dispensaries can increase customer acquisition and reward customers for their efforts. The vendor states that referred customers are more likely to make a purchase and spend more, leading to increased revenue and customer loyalty. Detailed reporting allows dispensaries to analyze the success of referral campaigns and optimize rewards for maximum results.