Overview
What is StructuredWeb?
An Enterprise-Grade Channel Marketing Automation PlatformStructuredWeb provides prominent technology brands like AWS, IBM, ServiceNow, Google Cloud Platform and Veeam — along with many other growing brands — with a channel marketing automation platform. Since 1999, StructuredWeb has combined a platform…
A great resource for any business
A must have for vendors and distributors with large partner networks
Building a Global Hub for Increased Channel Partner Engagement
Channel Marketing to scale partner engagement and vendor relationships globally.
Pricing
What is StructuredWeb?
An Enterprise-Grade Channel Marketing Automation Platform StructuredWeb provides prominent technology brands like AWS, IBM, ServiceNow, Google Cloud Platform and Veeam — along with many other growing brands — with a channel marketing automation platform. Since 1999, StructuredWeb has combined…
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Competitors
- Tech Details
What is StructuredWeb?
An Enterprise-Grade Channel Marketing Automation Platform
StructuredWeb provides prominent technology brands like AWS, IBM, ServiceNow, Google Cloud Platform and Veeam — along with many other growing brands — with a channel marketing automation platform. Since 1999, StructuredWeb has combined a platform with go-to-market strategies and services in order to deliver a better way to accelerate channel-driven demand generation, strengthen partner engagement and grow channel revenue.StructuredWeb Video
StructuredWeb Competitors
StructuredWeb Technical Details
Operating Systems | Unspecified |
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Mobile Application | No |
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Reviews and Ratings
(6)Community Insights
- Recommendations
Users of StructuredWeb have made several recommendations based on their experience with the product. The most common recommendations include having a dedicated person for learning and administering the product, acknowledging the top-notch technology and commitment to partner marketing success, and praising the professional and easy-to-work-with team.
Users have found that having a dedicated team member responsible for learning and administering StructuredWeb leads to greater success. This individual can fully understand the capabilities of the product and effectively utilize it to connect with channel partners.
Many users have praised StructuredWeb for its advanced technology and dedication to ensuring partner marketing success. They appreciate the team's efforts in providing top-notch technology solutions and support that enable effective partner activation.
Users have highlighted the professionalism and ease of working with StructuredWeb's team. They appreciate the guidance, frequent communication, and support provided by the team throughout the process. This level of service has helped users effectively navigate and leverage the capabilities of StructuredWeb for successful channel partner engagement.
Overall, users find StructuredWeb to be a valuable solution for connecting with channel partners, regardless of whether they are technology vendors or large distributors. The recommendations suggest that having dedicated personnel, acknowledging the quality of technology, and working with a professional team are crucial factors contributing to the success of using StructuredWeb for partner activation.
Reviews
(1-5 of 5)Great Platform to help you drive your Marketing campaigns
- Email Campaigns.
- Social Campaigns.
- Customer Support.
- Reporting.
- Listening to needs/wants.
- A tad of a learning curve.
- Social media functionality.
- Organization of information.
- Managing campaigns.
- It's the perfect go-to-market tool.
- Great support staff
A great resource for any business
- StructuredWeb allowed us to build a vast portal for our vendors, offering them a wide variety of assets.
- Staying true to our brand is important to us, and StructuredWeb allowed us to do that by giving us the flexibility we needed.
- The campaign tactics we were able to manage worked flawlessly.
- StructuredWeb does take a little while to get comfortable with. Then again, it has so many features that taking time to get used to it seems normal.
- Support
- Data reporting
- Flexible portal
- StructuredWeb has given our channel partners more opportunities to create sales.
- We have seen an increase in leads, as the data reporting helps optimize campaigns.
A must have for vendors and distributors with large partner networks
- Makes it easy for vendors to load their go-to-market assets to the centralized platform.
- Makes it easy for partners to find vendor-created assets in a centralized location.
- Makes our cloud marketplace more sticky since both vendors and partners can easily create, distribute, and co-brand go-to-market assets.
- The concept of go-to-market automation at the distributor level is relatively new in the channel space. So there is some education that needs to happen on both the vendor and partner sides. Normally, each vendor has their own partner portal which makes it difficult for partners because they have to log into multiple portals that have different navigation as well as types of content. With StructuredWeb, we were able to create ONE portal for multiple vendors. While this is a powerful concept, it is new which means we had to educate the market to get it off the ground.
- The ability to manage multiple vendors on one platform
- Easy co-branding for partners
- Intuitive interface for vendors to create and update their go-to-market assets
- We were able to grow partner adoption of vendor content by 48% MoM in the first five months using StructuredWeb.
Building a Global Hub for Increased Channel Partner Engagement
- Experts in channel marketing
- Works fast to get to market quickly
- Excellent partner support and training
- Users need coordinated training to maximize the platform's features
- User-friendly portal
- Site features company branding, including the domain URL
- Ability to translate and localize content in 10 languages and 50+ markets
- Excellent partner support
- Increased partner engagement
- Vendors have expanded their network of partners
- We support of global marketplace in 50+ markets
- Increasing partner engagement
- Supporting a global marketplace across 10 languages and 50+ markets
- Enabling our vendors to create, manage, and connect with channel partners
- Arming our channel partners with valuable marketing and sales resources to generate demand and close more deals
- Need to be able to have a self-serve model for quick platform adoption
- Internal training needs time and coordination
- Wide array of marketing tactics and channels
- Ability to easily translate and localize vendor content in multiple languages and across multiple geographies and markets
- Increasing partner engagement
- Partner engagement has increased by leaps
- It has also helped align marketing and business development teams internally
- Made partnerships with vendors more strategic and helped expand our breadth and depth of offerings